<p>The past two years have set the world on a path of increased digital adoption in day-to-day lives. As hopes of a pandemic free world brews, Mudasir Bashir, Business Director - Malaysia, Singapore & Philippines,  MAAS chats with Simon  Thillay, Head of ASO, AppTweak to understand the mobile user acquisition trends and practices that will play a big role in shaping the global app economy of 2022.</p>

The past two years have set the world on a path of increased digital adoption in day-to-day lives. As hopes of a pandemic free world brews, Mudasir Bashir, Business Director - Malaysia, Singapore & Philippines, MAAS chats with Simon Thillay, Head of ASO, AppTweak to understand the mobile user acquisition trends and practices that will play a big role in shaping the global app economy of 2022.

<p>The past two years have set the world on a path of increased digital adoption in day-to-day lives. As hopes of a pandemic free world brews, Mudasir Bashir, Business Director - Malaysia, Singapore &amp; Philippines,&nbsp; MAAS chats with Simon&nbsp; Thillay, Head of ASO, AppTweak to understand the mobile user acquisition trends and practices that will play a big role in shaping the global app economy of 2022.</p>

Deciphering the App Ecosystem of the New Normal with AppTweak

MAAS, powered by Affle, brings you “Mic’d Up With MAAS,” a monthly podcast series that unlocks mobile user acquisition and the world of AdTech. Each episode features an interview with thought leaders and industry experts from across the globe who speak on the current industry landscape while sharing their learnings, challenges, and successes in the mobile-first world. Whether you are a new app trying to make it in the mobile AdTech space or an advertiser looking to break new grounds, then this podcast is for you!

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Deciphering the App Ecosystem of the New Normal with AppTweak

Deciphering the App Ecosystem of the New Normal with AppTweak