December 29, 2023

Decoding AI in Content Creation: Insights with Executive Madeleine Lambert | Ep 778

12 minutes

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Originality.AI's Director of Marketing and Sales, Madeleine Lambert, joins Coruzant Technologies for the Digital Executive podcast.

In this episode of The Digital Executive, host Brian Thomas converses with Madeleine Lambert, the Director of Marketing and Sales at Originality.AI. With a rich background in medical technology and successful entrepreneurship, Madeleine shares her journey and the evolving role of AI in content verification.

Key Discussions:

Career Progression and Opportunities:
- Madeleine attributes her career growth to seizing opportunities and embracing various roles, especially in her early days at a medical technology startup.

Her journey from starting in customer service to project management illustrates the importance of accumulating diverse experiences and learning from every task.

Importance of Content Verification:

At Originality.AI, Madeleine focuses on the challenges of ensuring content quality in the era of generative AI, highlighting the prevalence of AI-generated fabrications and plagiarisms.

She emphasizes the need for tools like Originality.AI in verifying content authenticity, especially given the rise of AI hallucinations—confident but inaccurate fabrications.

Balancing AI and Human Content:

Madeleine explains how Originality.AI provides scores indicating the likelihood of content being AI-generated, aiding publishers and editors in maintaining content integrity.

She underscores the significance of publishers setting their thresholds for AI-generated content.

Ethical Use of AI in Content Creation:

Lambert advocates for the ethical and transparent use of AI in content creation, suggesting AI should be a tool to amplify, not replace, human creativity and authenticity.

She admires educators who use AI tools to enhance learning and encourage deeper analysis rather than outright rejection of AI-generated content.

Madeleine Lambert's insights offer a nuanced perspective on the integration of AI in content creation and verification, highlighting the need for ethical considerations and the potential of AI to enhance human creativity. Her emphasis on embracing AI responsibly reflects a forward-thinking approach to technological advancements in the content industry.

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By Coruzant Technologies

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