Deep Cuts Live

In this latest episode of Deep Cuts Live with host Antoine Reid, Alex Perez shares the circumstances and events that led him to quit his 9-5 job and ultimately take a bet on himself. Alex reveals the family ties and history behind The Mansa. He also talks about his entrepreneurial journey and the event that helped him become recklessly fearless.

In this latest episode of Deep Cuts Live with host Antoine Reid, special guest Enrique Seijas shares the story of his family and how they relaunched a once defunct Dominican Republic cigar brand. Learn how the family made the transition from the corporate world of tobacco to becoming brand owners of a smaller brand. Enrique also provides tips for how he's dealt with his fear of public speaking to become the face of his family's business today.

In the latest episode of Deep Cuts Live with host Antoine Reid, Bradley Rubin discusses the motivations of his father that led to the founding of Alec Bradley Cigars. Learn how the Rubin family embraced their heritage and passion to launch a cigar business and how Bradley and his brother are helping to bring in the next generation of customers for their family's business. Bradley also offers tips for how to make a brand appeal to today's diverse customer base.

In this latest episode of Deep Cuts Live with host Antoine Reid, Michael Herklots shares how the end of one job convinced him to go for his dream of launching his own business. Learn how he used his network for guidance and manufacturing and what his vision is for the future of Ferio Tego. Herklots also shares what tips he has for anyone out there interested in launching his or her own business today.

In this latest episode of Deep Cuts Live with host Antoine Reid, Dr. Stefan Lampert shares how the desire to create a product to share with his clients turned into a booming cigar business. Learn how this lawyer approached building his business and what steps he took to expand his business and its product's reach from Europe to the U.S. and other countries. Also, find out why he says it's important for entrepreneurs to make mistakes.

In this latest episode of Deep Cuts Live with host Antoine Reid, Carson Serino talks about his family's premium cigar company, Serino Cigar Co., and how he's brought in a new perspective to this traditional art form. Learn how Carson has leveraged branding and social media to build a following around his company's products. Also learn why your brand's story is the key to setting its products apart from those from a competing company.

In this latest episode of Deep Cuts Live host Antoine Reid, Southern Draw Cigars' founder Robert Holt shares how a series of bad decisions and failures led him and his wife Sharon to create Southern Draw Cigars. Southern Draw is a premium cigar brand known for putting faith and family at the center of its business. Learn how Holt and his family built charity into their work, how he balances religion with business, and his surprising advice to other entrepreneurs looking to launch a business today.

In this latest episode of Deep Cuts Live with host Antoine Reid, Reinier Lorenzo shares his entrepreneurial story. After leaving Cuba, Reinier moved to the United States where he would go on to create and launch his very own premium cigar brand. Reinier reveals what steps he took to create his own business and products and the very personal nature of the cigar business. He reveals his secret to success and the mindset it takes to get results.

In this interview of Deep Cuts Live, Antoine interviews George James, an entrepreneur who launched his own premium cigar brand after working almost two decades in a Fortune 500 big tobacco company. George shares the steps he took to launch his brand including the special marketing, branding and blend development that took place. He also talks about how he controls his company's manufacturing process. Learn what big business move he says you should take before you even make your LLC official.

In this episode of Deep Cuts Live, host Antoine Reid interviews Grace Cabezas and Nigel Reo-Coker, co-owners of The Terrible Cigar Club. Grace and Nigel were longtime friends who decided to join forces to launch their own cigar retail store and lounge with an accompanying monthly cigar subscription service. Learn more about Nigel's experiences as a professional English soccer player and Grace's experiences working in the cigar industry. Both share tips on how to build a business, how to find a cigar that fits your palate and why representation matters so much right now in the cigar industry.