How To Run For Office

Defying the Odds and Electing Senator Cruz with John Drogin

03.14.2017 - By Raz Shafer, Founder of My Campaign CoachPlay

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00:00 Programming Note from Raz

00:55 Introduction and John Drogin Bio

02:24 Tell us about your background and what you did before crossing paths with Ted Cruz

11:59 How did you and Ted Cruz get connected?

19:02 How did y’all start building Cruz’s Senate campaign?

24:44 How did you build your campaign team, especially for such a long-shot run?

34:26 Tell us about that first year on the campaign trail. Building the strategy and the first phase of the campaign

37:58 The importance of letting people really get to know the candidate!

43:58 How Cruz secured critical PAC and SuperPAC endorsements

48:52 How did you bait Ducking Dewhurst into engaging?

54:30 How did you deal with the misleading attacks that the Dewhurst campaign deployed?

57:16 Once you won the Senate race, how did y’all build a strong, conservative Senate Staff?

1:04:52 What was your job as Cruz’s State Director and how did that mission build out?

1:08:54 What advice do you have for potential candidates and campaign staff?

1:10:24 Drogin’s contact information and outro

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