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Brands without a distributor playbook and retail support strategy are buying expensive shelf time, not building durable channels. This panel, with ABC Fine Wine & Spirits, Spec's, Gulf Distributing, and Best Brands, reveals the real economics of three-tier THC distribution: where slotting fees function as hidden taxes on brand aspirations, why direct-to-retail promises collapse under operational weight, and how velocity requirements separate serious suppliers from category tourists.
Moderated by Ian Dominguez of Delta Emerald, five operators collectively managing thousands of retail doors across Texas, Florida, Tennessee, Alabama, and South Carolina stacked evidence for the three-tier model's durability. They unpacked slotting mechanics, tied-house protections post-Prohibition, channel strategy trade-offs (beer vs. wine distribution networks), and the velocity threshold every brand must cross to justify its slot.
Brands that treat their distributors and retailers as chess pieces moving in their favor, rather than adversaries extracting margin, are the ones that scale. This is the playbook every THC beverage brand needs before their next sales call.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
What does an "even playing field" actually mean when every stakeholder defines it differently? This panel tackles product-level regulation head on, from dosage caps and lab testing tolerances to advertising responsibility and trade practices, with leaders from Boston Beer Company, RYTHM/Green Thumb Industries, and Tilray.
Moderated by John Bodnovich of American Beverage Licensees, the conversation explores how the alcohol industry's three-tier system can serve as a proven framework for cannabis beverages, why state-by-state regulatory fragmentation is draining resources from responsible operators, and what the industry must do collectively to police bad actors before regulators do it for them.
The panelists deliver a clear message: the regulatory window is closing fast, and the decisions made in the next few months will determine whether cannabis beverages emerge as a legitimate, lasting category.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
Norm Birenbaum (Cannabis Regulators Association), Dawson Hobbs (WSWA), and Graham Rigby (AHPA), moderated by Dan Fabricant (NPA), discuss the Griffith bill, dose limits, testing standards, and the urgent need for industry unity to distinguish responsible operators from bad actors who threaten legitimate market development.
The conversation covers what happens post-November if no federal action occurs, how ancillary services will respond, and what business leaders must do to engage policymakers before it's too late.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
The hemp beverage industry faces a critical juncture: without unified certification standards and regulatory frameworks, companies risk repeating the Florida compliance crisis that left shelves empty for weeks.
This panel explores how private certifications like the US Hemp Authority, voluntary consensus standards through ASTM, and industry-driven compliance tracking systems work together to build consumer trust, attract institutional capital, and prevent costly disruptions.
Speakers discuss the hidden costs of non-harmonized requirements, the role of traceability in product safety, and actionable steps every participant in the supply chain must take to ensure the category's credibility at the retail and federal levels.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
This panel features cannabis regulators, attorneys, and brand leaders discussing the fragmented landscape of cannabis beverage regulation across state markets. Featuring Lila McKinley from Connecticut's Cannabis Control Division, attorney Curtis Harrington representing Tennessee's hemp-derived beverage industry, and Michelle Bodian from Nowadays Beverage.
Key topics include the challenges of multi-state brand scaling, the role of distributors versus direct-to-shelf models, and Tennessee's surprising emergence as a hemp-beverage leader despite lacking adult-use legalization. The panel explores pathways toward regulatory consolidation while recognizing that state-by-state variations will likely persist, similar to alcohol regulation.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
CannaBev Summit 2026 opened with a conversation the entire industry needed to hear. With a November ban deadline looming, speakers emphasized that compromise and alignment on low-dose products are essential for survival. Panelists from Total Wine & More, Wine & Spirits Wholesalers of America, and Southern Crown Partners outlined a strategic plan centered on education, the alcohol regulatory three-tier system, and demonstrating to Congress that the industry is serious about regulation.
The full recording covers the panel discussion, the strategic plan, and a rapid-fire Q&A where the panelists didn't hold back on dosage science (the 5mg NIH standard, the 3.8mg Johns Hopkins impairment threshold), which major alcohol producers are still opposed, and what you can do at the state level to build federal momentum.
The full Delta Dispatch is invite-only. Request access at deltaemerald.substack.com.
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