Is your B2B demand generation strategy stuck in neutral? Harness the power of data for hyper-targeted campaigns, optimized lead nurturing, and accelerated conversions. Gain the edge with data-driven dominance and leave your competition behind.

A crowded marketplace presents unique challenges. This webinar tackles this heads-on, providing you actionable, data-backed strategies to overcome obstacles. Tune in now to navigate through this fickle economy.

In this episode, you'll discover:

• The Essence of Demand Generation
• Innovating to Create and Sustain Demand
• Metrics for Measuring Demand Generation Success
• Overcoming Common Demand Generation Hurdles
• Effective Strategies for Growth in Competitive Markets
• Finding the Balance Between Creating and Capturing Demand

Featured Speakers –

Harshika, Taran, George

Links & Resources

• Master the Art of Conversion: The Ultimate Guide to Lead Management Tools
• 15 Rules of Sales Analytics for a Pristine Pipeline: Separating Genuine Opportunities from Illusions
• Taking Your Customer Retention Strategy Up a Notch With Marketing Analytics

Featured Speakers:-

George

Co-host of The B2B Playbook

George Coudounaris, Founder of The B2B Playbook and The B2B Incubator, shares his 5 BEs Framework for Demand Generation weekly. His mission is to provide the demand generation framework he wished for when starting B2B marketing. With a focus on driving revenue and sustainable business growth, he aims to empower businesses with the tools and strategies needed for success in today's competitive landscape.

Taranbir Singh Nandha Founder & Chief Executive Officer

Taran is a seasoned marketing professional with over 20 years of global experience in technology, eCommerce, and go-to-market strategy. As founder of Growth Natives, he leverages his expertise in driving sustainable growth through high-impact digital experiences. With a track record of success at companies like i2 Technologies and Cvent, Taran excels in improving accountability, ROI measurement, and customer satisfaction.

Harshika Chadha

Lead Product Manager - DiGGrowth

Harshika is a seasoned product manager with a passion for business transformation, design thinking, technology, marketing trends, SaaS security, and human-computer interactions. What interests her most is the intersection of these fields, which is why she stays on top of the latest industry insights to uncover strategies for success in today's dynamic business landscape.