The Brand Called You

Dennis Akkerman, Managing Director, Orbis Business School

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Dennis Akkerman, Managing Director, Orbis Business School
  • Dennis is the managing director of Orbis business school. 
  • He’s an author of a book titled The Naked Leader and Business as Unusual.
    • Podcast
    Overview

    This episode of The Brand Called You presents an engaging conversation with Dennis Akkerman, Managing Director of Orbis Business School and author of The Naked Leader and Business as Unusual. Through his global leadership journey, Dennis unpacks why transformation begins with the individual, how adversity reshaped his leadership philosophy, and why awareness, authenticity, and trust are the cornerstones of effective leadership. He shares practical insights on navigating change, breaking old patterns, and preparing organizations to thrive amid uncertainty.

    00:40- About Dennis Akkerman
    • Dennis is the managing director of Orbis business school. 
    • He’s an author of a book titled The Naked Leader and Business as Unusual. 
      • 09:49- What does authenticity truly mean in leadership?
      • Admitting you don’t always have the answers in an uncertain world.
      • Showing your humanity—your strengths and your flaws—without dramatizing.
      • Building trust by being honest and real, which opens the door to better feedback.
        • 18:48- What mindsets help organizations thrive in uncertainty?
        • Psychological safety and trust within the team.
        • A shared belief that everyone is “in it together”.
        • Leadership and teams united to navigate uncertainty like a crew weathering storms together.

          • RESOURCES:

          Learn more about Dennis Akkerman:  LinkedIn

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          Profile
          • Dennis is the managing director of Orbis business school. 
          • He’s an author of a book titled The Naked Leader and Business as Unusual.

            • The post Dennis Akkerman, Managing Director, Orbis Business School first appeared on TBCY.

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