Is the Coaching Industry DEAD? - How to keep thriving when former coaching and marketing concepts aren’t working anymore?
In this episode, Ginger shares her Projector perspective on the current changes she sees in the online coaching space and what shifts coaches and business owners have to consider if they want to continue to grow a thriving business in a rapidly changing environment moving towards the big paradigm shift 2027.
She emphasizes the importance of differentiation, thought leadership, and embodying new approaches to lead with authenticity and innovation and how Human Design can not just support the transformational process but accelerate results and help you become one of the key contributors and leaders of the much needed industry Development.
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Key Topics Discussed:
Is the Coaching Industry Dead? No, but it must evolve to meet new challenges and opportunities.The Two Camps in the Coaching Space:Energetic leaders who struggle with long lasting business success just selling from their “energy”Strategists leveraging fear-based marketing to monetise on the shift.What True Leadership Requires: Moving beyond teaching concepts to embodied transformation and innovative offer design and ways of working with clients Human Design is the key Differentiator: How understanding your design can guide your business strategy, client work, and messaging to set yourself apart with new concepts Personal Branding Is the Key to Growth: The importance of a personalized and authentic approach to marketing to standing out in the industry.Actionable Insights:
Reflect on your offers—are they innovative and transformative, or are they still rooted in old ways to marketing and sell information?Identify how you can lead authentically in your niche, using your unique perspective and energy.Use Human Design to align your business practices with your key natural strengths and money mechanics for lasting impact.Shift from teaching and framework-based strategies to creating offers and messaging that empower clients.Contribute actively to the evolution by focusing on growing your personal brand, co-creation, authenticity, and innovation.Resources and Next Steps:
Connect with Ginger: DM her on Instagram @ginger.s.reinelt to share your biggest takeaway or inquire about personalized business audits.Subscribe to the Podcast: Follow Design for Success on Spotify or Apple Podcasts to never miss an episode.Share the Episode: Know someone who’s navigating changes in the coaching space? Send this their way and help them thrive.Connect with Us:
Instagram: [@ginger.s.reinelt]Subscribe to Design for Success on your favorite podcast platform for updates on future episodes.Share this episode with someone who needs to hear it and leave a review to help others discover the show!