Instagram, Facebook, LinkedIn, Twitter, Pinterest, YouTube. What social media channels are best? Should you be active on all of them? Kate and Lesley talk social media strategies and networking online to attract your ideal client.
Who is the right first hire - a junior designer? An administrator? A bookkeeper? It can be intimidating to take the plunge and grow your team, but it's totally worth it! Here's who Kate and Lesley recommend hiring first, what tasks to delegate, and why independent contractors are the way to go.
Q&A time! Every 10 episodes we're answering YOUR emails and DMs. Send us your questions about interior design, business, how to handle difficult work situations, and more! If you've got a burning Q, email us at [email protected] or send a DM on Instagram @designersgettingcoffee.
What does it look like to run an E-Design project from start to finish? Here's how Kate and Lesley handle virtual E-Design projects and knock their clients' socks off (even without working face-to-face).
How can you share what you do in a way that doesn't feel like you're shoving it down someone's throat - or strong-arming them into paying you? If you're going to run your own design firm, selling your services is an essential skill to learn. Here's how to do it without the sleaze.
There's no rule book for interior designers - we get to create and sell whatever design services we want! If you're feeling overwhelmed by packaging and presenting your design offerings, here's how to create your "ladder of services" and nail down your design packages to sell like the confident boss you are.
Is your website a turn-off? Do you have poor quality photography, off-brand colors, or missed opportunities to capture leads? Kate and Lesley have some tips on how to make your website a sexy, client-attracting tool to help your business grow and thrive.
How do you find dreamy clients that understand the value of what you do - and pay you well for it? We're talking about that four-letter word today: NETWORKING. (We promise, it's not as bad as you might think!)
Yes, of course, you do interior design - but what makes you stand out from the crowd? Why should a client hire you instead of the next guy? Here's how to figure out your unique selling proposition and create an "elevator pitch" to quickly share what you do, and how you do it differently.