This week on episode 5, we talked about:

• The music you listened to between ages 12 and 20 (and how it’s the best, no matter how old you are)
• Revisiting the music video for Cannonball by The Breeders
• Speaking at a Stanford BioDesign class led by the founder of Cala Health (we ran a sprint with them in 2016!)
• Lightning Demos, a quick way to gather inspiration for new solutions and a key part of every Design Sprint
• The amazing cover of Made to Stick by Chip & Dan Heath (and why Jake had a copy within reach!)
• A study showing how outside inspiration leads to better ideas
• The three reasons Lightning Demos work so well
• Lightning Demo Demos — we do live Lightning Demos of three websites
• Shiny Object Syndrome
• Playdate’s hardworking headline
• Aligning your “why” with your customer’s “why”
• A great podcast episode: Seth Godin on Animal Spirits
• And much more

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Chapters
00:00 Musical nostalgia
03:40 Technology and pop culture
06:08 Speaking at Stanford BioDesign
08:15 Lightning Demos
14:00 Outside inspiration leads to better ideas
17:35 How we used Lightning Demos with Cala Health
21:35 Lightning Demo Demos
23:04 Lightning Demo: Oura Ring
27:47 Lightning Demo: Fathom
32:35 Making a palette of Lightning Demos
35:33 Lightning Demo: Playdate
43:55 Review of today's Lightning Demos
45:12 The viral Mr Beast production memo
47:27 Seth Godin on the Animal Spirits podcast