Insurance Untangled

Developing a Dental Practice Brand Identity to Attract the Right Patients


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In this episode, Ben Tuinei and marketing expert Naren Arulrajah explain how to build a dental brand that stands out online and brings in loyal, high-value patients. Learn how to use your reviews, website, and team to create a message that builds trust—and keeps the right patients coming back.

Perfect for dentists who want to grow, reduce insurance dependence, and stand out in a crowded market.

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Insurance UntangledBy Naren Arulrajah