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In this episode of Digital & Dirt, host Ian Dallimore speaks with Dave Etherington, current CCO Place Exchange. They start by reviewing Dave’s early career path at the BBC and The Guardian. They then move on to Dave’s time as marketing Director at Titan and the learning curves he endured that eventually lead him to be CSP of Intersection. Ian and Dave discuss the creation of LinkNYC and the impact it had on advertising. Finally, Dave discusses his current role at Place Exchange and his attraction to innovating the Ad space. 

00:00 - 3:30 Early Career
8:58 - 11:24 Titan
17:24 - 22:29 LinkNYC
22:58 - 32:19 Place Exchange