A question to ask when you communicate with clients is: does this thing I'm saying imply they’re complete idiots?
This week, a look at one of those things that lot of companies do.
How it's an opportunity for your smaller, nicer business.
And one essential question to ask your customers that'll transform your business over time.

A question to ask when you communicate with clients is: does this thing I'm saying imply they’re complete idiots? This week, a look at one of those things that lot of companies do. How it's an opportunity for your smaller, nicer business. And one essential question to ask your customers that'll transform your business over time.

Did you know about a little thing called the internet?

Bullshit-free tips on the realities of owning a business delivered with dry humor. Creative director-turned entrepreneur Ian Whitworth built a $30M national business by always doing the opposite of what private equity investors would do. His book Undisruptable is out now on Penguin Random House, including audiobook read by Ian.

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Did you know about a little thing called the internet?

Did you know about a little thing called the internet?

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