WORK IN PROGRESS

Difficult customers, bursts of intensity, free speech and the EU tech-sector is COOKED - Episode #2

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Welcome to the second episode of WIP The Podcast – straight out of Amsterdam, where we dive deep into the realities of scaling, struggling, and sometimes stumbling as founders. We’re not here to sell you the polished “guru” story; we’re in the trenches ourselves, sharing the raw, unvarnished truth of building something real.

In this episode, we tackle:

  • Difficult Customers – why every “difficult” customer is a reflection of the clarity and structure we bring (or fail to bring) to the table.
  • Bursts of Intensity vs. Consistency – the power of pushing to the edge, sprinting hard, and why it’s essential for true growth.
  • Free Speech and Freedom Tech – how the erosion of digital freedoms is impacting everyone, and why we care.
  • EU Tech-Sector Realities – why Europe’s tech scene is struggling and what that means for founders here.

    • If you’re grinding, building, and constantly learning, this is for you. Hit subscribe and join us for the unfiltered journey. We’re just getting started.

    WIP The Podcast is hosted by Ian Piepenbrock and Wes Botman, two founders who are scaling and refining their businesses every day.

    • Wes Botman is founder and CEO at ⁠⁠Eli5⁠⁠, a software studio making complex ideas simple and accessible.
    • Ian Piepenbrock is CEO at ⁠⁠Noco⁠⁠, an agency dedicated to helping B2B SaaS and tech companies grow through strategic web design and branding.

      • Follow us on X for more raw insights, thoughts, and a good dose of founder reality:

      • Wes: ⁠⁠@wesbotman⁠⁠
      • Ian: ⁠⁠@lamswolprins
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        WORK IN PROGRESSBy Wes Botman, Ian Piepenbrock