DigiKnow - Social Media News & Digital Marketing Changes for Internet & Small Business | Learn What's Changed This Week in Social Media

DigiKnow - Social Media News & Digital Marketing Changes for Internet & Small Business | Learn What's Changed This Week in Social Media

By Digital Marketing & Social Media News Experts Will Hanke & Andrew McCauleyBusinessNewsTechnologyTech News
Download on the App Store

DigiKnow - Social Media News & Digital Marketing Changes for Internet & Small Business | Learn What's Changed This Week in Social Media episodes

  • DigiKnow Episode 94
    DigiKnow Episode 94
    DigiKnow Episode 94

    https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk94.mp3

    Podcast: Play in new window | Download (Duration: 16:42 — 38.2MB)

    Subscribe: Apple Podcasts | RSS | More

    Episode 94 talks about how to Ranking Locally.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Topic Discussed

    I. Ranking Locally

     

    The post DigiKnow Episode 94 appeared first on Red Canoe Media.

    17 min
  • DigiKnow Episode 93
    DigiKnow Episode 93
    https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk93.mp3

    Podcast: Play in new window | Download (Duration: 20:08 — 46.1MB)

    Subscribe: Apple Podcasts | RSS | More

    Episode 93 features about link building, how to do it properly, where to hire someone for this job and where to find influencers and bloggers to connect.
    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)
    Topic Discussed
    I. What is link building?
    II. Can I hire someone to do this?
    III. What is domain authority?
    IV. Where can I find influencers & bloggers to link to me?

    The post DigiKnow Episode 93 appeared first on Red Canoe Media.

    21 min
  • DigiKnow Episode 92
    DigiKnow Episode 92
    https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk92.mp3

    Podcast: Play in new window | Download (Duration: 23:20 — 53.4MB)

    Subscribe: Apple Podcasts | RSS | More

    Episode 92 features Facebook’s email marketing tools, Google’s discovery ads global availability and google search made easier with snippets highlighted, Snapchat’s removal of President Trump’s Account and Youtube’s ads news analytics report.
    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)
    Show Notes
    Facebook
    Facebook Confirms Test of Email Marketing Tools for Small Business Pages
    https://www.adweek.com/digital/facebook-confirms-test-of-email-marketing-tools-for-small-business-pages/
    Google
    Google is coming for Facebook budgets with Discovery ads, now available globally
    https://marketingland.com/google-is-coming-for-facebook-budgets-with-discovery-ads-now-available-globally-279627
    Google Search makes it easier to find what you’re looking for
    https://mashable.com/article/google-search-snippets-highlighted/
    Snapchat
    Snapchat Removes President Trump’s Account from Discover Due to Comments About the #BlackLivesMatter Protests
    https://www.socialmediatoday.com/news/snapchat-removes-president-trumps-account-from-discover-due-to-comments-ab/579152/
    Youtube
    YouTube Adds New Analytics Report, Alerts for Merchandise Sales Within Live-Streams
    https://www.socialmediatoday.com/news/youtube-adds-new-analytics-report-alerts-for-merchandise-sales-within-live/579162/

    The post DigiKnow Episode 92 appeared first on Red Canoe Media.

    24 min
  • DigiKnow Episode 91 – What’s Working Now
    DigiKnow Episode 91 – What’s Working Now
    https://rcm-podcasts.s3-us-west-2.amazonaws.com/digi-know/dk91.mp3

    Podcast: Play in new window | Download (Duration: 25:54 — 59.3MB)

    Subscribe: Apple Podcasts | RSS | More

    Episode 91 is a discussion between two digital marketing agency owners about what’s working, what’s new, and what to watch for.
    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)
    Episode Resources
    Google My Business
    CallRail
    Google Voice
    Refreshing Old Content (blog)
    Answer the Public
     

    The post DigiKnow Episode 91 – What’s Working Now appeared first on Red Canoe Media.

    26 min
  • DigiKnow 90

    Episode 90 features Facebook’s new marketing tools for business pages, Google’s discovery ads and it’s new featured snippets to find what you’re looking for easier. Also, Snapchat’s removal of Trump’s account and Youtube’s alert popup on live-streams.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Facebook

    Facebook Confirms Test of Email Marketing Tools for Small Business Pages

    https://www.adweek.com/digital/facebook-confirms-test-of-email-marketing-tools-for-small-business-pages/

    Google

    Google is coming for Facebook budgets with Discovery ads, now available globally

    https://marketingland.com/google-is-coming-for-facebook-budgets-with-discovery-ads-now-available-globally-279627

    Google Search makes it easier to find what you’re looking for

    https://mashable.com/article/google-search-snippets-highlighted/

    Snapchat

    Snapchat Removes President Trump’s Account from Discover Due to Comments About the #BlackLivesMatter Protests

    https://www.socialmediatoday.com/news/snapchat-removes-president-trumps-account-from-discover-due-to-comments-ab/579152/

    Youtube

    YouTube Adds New Analytics Report, Alerts for Merchandise Sales Within Live-Streams

    https://www.socialmediatoday.com/news/youtube-adds-new-analytics-report-alerts-for-merchandise-sales-within-live/579162/

    The post DigiKnow 90 appeared first on Red Canoe Media.

    20 min
  • DigiKnow 89

    Episode 89 features Trump’s Executive Order against social media companies, Instagram’s monetization and revenue options for Instagram Live, Tiktok’s owner profit of staggering worth $3 billion and Google is tracking users even if it is turned off, sued by Arizona.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Instagram

    Instagram Announces Next Stage of IGTV Monetization, New Revenue Options for Instagram Live

    https://www.socialmediatoday.com/news/instagram-announces-next-stage-of-igtv-monetization-new-revenue-options-fo/578705/

    Users Can Now Create Messenger Rooms on Instagram

    https://www.socialmediatoday.com/news/users-can-now-create-messenger-rooms-on-instagram/578544/

    Tiktok

    TikTok owner ByteDance reportedly made a profit of $3 billion on $17 billion of revenue last year

    https://www.cnbc.com/2020/05/27/tiktok-bytedance-profit.html

    The Rise of New Short-Form Video App Zynn Could Spell Trouble for TikTok

    https://www.socialmediatoday.com/news/the-rise-of-new-short-form-video-app-zynn-could-spell-trouble-for-tiktok/578733/

    Others

    Trump is set to announce an executive order against social media companies

    https://www.cnn.com/2020/05/28/politics/trump-twitter-social-media-executive-order/index.html

    Arizona sues Google for tracking users’ location even when they turned tracking off

    https://mashable.com/article/arizona-google-lawsuit/

    The post DigiKnow 89 appeared first on Red Canoe Media.

    13 min
  • DigiKnow 88

    Episode 88 features Facebooks’ acquisition of Giphy, it’s new e-commerce platform and it’s rollout of Shops, Chrome’s new update focus on privacy and safety control, and how Wahl’s How-To videos became their best marketing investment they have.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Facebook

    Facebook Begins Testing Skippable Mid-Roll In-Stream Video Ads

    https://www.newsbreak.com/news/0P4KmDb2/facebook-begins-testing-skippable-mid-roll-in-stream-video-ads

    Facebook Acquires Giphy, Which Will Become Part of Instagram

    https://venturebeat.com/2020/05/15/facebook-acquires-giphy-to-integrate-with-instagram/

    Daily Crunch: Facebook unveils its Shops e-commerce platform

    https://techcrunch.com/2020/05/20/daily-crunch-facebook-unveils-its-shops-e-commerce-platform/

    Facebook and Instagram roll out Shops, turning business profiles into storefronts

    https://techcrunch.com/2020/05/19/facebook-shops/

    Chrome

    Chrome’s new update puts a premium on privacy and safety controls

    https://mashable.com/article/google-chrome-83-update/

    Others

    A Few How-To Videos Became the Best Marketing Investment Wahl Has Made in Years

    https://www.adweek.com/retail/a-few-how-to-videos-became-the-best-marketing-investment-wahl-has-made-in-years/

    10 Powerful SEMrush Alternatives You Need to Know About

    https://socialmediaexplorer.com/content-sections/tools-and-tips/10-powerful-semrush-alternatives-you-need-to-know-about/

    The post DigiKnow 88 appeared first on Red Canoe Media.

    24 min
  • DigiKnow 87

    Episode 87 features Instagram and Facebook’s rolled out more features to help small and midsized businesses, McDonald’s marketing plan as their dining rooms reopen, Digital Video Ads are now winning against TV ads and Six Flags’ post-coronavirus reservation system.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Instagram / Facebook

    Instagram, Facebook Roll Out More Features for Small and Midsized Businesses

    https://www.adweek.com/digital/instagram-facebook-roll-out-more-features-for-small-and-midsized-businesses/

    McDonald’s

    McDonald’s will boost US marketing $100M as dining rooms reopen

    https://www.marketingdive.com/news/mcdonalds-will-boost-us-marketing-100m-as-dining-rooms-reopen/577927/

    Others

    Unlike TV, Almost All Viewers Are Present for Digital Video Ads

    https://www.adweek.com/programmatic/unlike-tv-almost-all-viewers-are-present-for-digital-video-ads/

    Six Flags announces post-coronavirus reservation system

    https://wgntv.com/news/coronavirus/six-flags-announces-post-coronavirus-reservation-system/

    The post DigiKnow 87 appeared first on Red Canoe Media.

    16 min
  • DigiKnow 86

    Episode 86 features Facebook’s Messenger Room to compete with Zoom, the removal of LinkedIn from Google’s Index, and Tinder’s plan to add video dating.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Facebook

    Facebook Goes After Zoom With ‘Messenger Rooms’ Video Chat

    https://www.pcmag.com/news/facebook-goes-after-zoom-with-messenger-rooms-video-chat

    LinkedIn

    LinkedIn Removed From Google’s Index

    https://www.seroundtable.com/linkedin-removed-google-index-29408.html

    Tinder

    Tinder to add video dating next quarter, after slowing user growth due to coronavirus

    https://techcrunch.com/2020/05/06/tinder-to-add-video-dating-next-quarter-after-slowing-user-growth-due-to-coronavirus/

    The post DigiKnow 86 appeared first on Red Canoe Media.

    16 min
  • DigiKnow 85

    Episode 85 features Tiktok’s Donation Stickers for Organizations providing  Covid-19 relief, Instagram also allows raising fund via Live, Amazon is watching the third-party’s data and Facebook expands test for in-stream ads on Live.

    Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

    Show Notes
    Tiktok

    Sensor Tower: TikTok Has Been Downloaded More Than 2 Billion Times

    https://sensortower.com/blog/tiktok-downloads-2-billion

    TikTok Rolls Out Donation Stickers to Benefit Organizations Providing Covid-19 Relief

    https://www.socialmediatoday.com/news/tiktok-launches-donation-stickers-matches-donations-up-to-10-million/576847/

    Instagram

    Instagram Live Gets the Donation Sticker

    https://techcrunch.com/2020/04/28/instagram-now-allows-users-to-fundraise-for-nonprofits-while-livestreaming/

    Amazon

    Third-Party Sellers Aren’t Surprised Amazon Is Reportedly Looking at Their Data

    https://www.adweek.com/retail/third-party-sellers-arent-surprised-amazon-is-reportedly-looking-at-their-data/

    Facebook

    Facebook expands test for in-stream ads on Live

    https://marketingland.com/facebook-expands-test-for-in-stream-ads-on-live-279127

    The post DigiKnow 85 appeared first on Red Canoe Media.

    24 min

About DigiKnow - Social Media News & Digital Marketing Changes for Internet & Small Business | Learn What's Changed This Week in Social Media

From the publisher's feed

Social media and digital marketing news. Each week Will and Andrew talk about the newest changes in social media and digital marketing – and how those changes can affect small businesses and their…