Lately, we've been reviewing natural product consumer packaged goods on the Tuesday Show and putting them through our Heartline Assessment. It's a 10 point checklist that evaluates how well a brand is using Instagram.

This week Tim brought on The Seaweed Bath Co. and we touched on their exquisite branding and use of social media. They do an excellent job of incorporating UGC and branded content. We love this brand and can't wait to try more of it!

See the full video on LinkedIn.