Digital by AttentionMedia

Digital by AttentionMedia

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Digital by AttentionMedia episodes

  • 031. Alexie O’Brien: How To Use AI To Drive Growth In Your Business

    In this week's episode of Digital. by AttentionMedia we speak with Alexie O‘Brien, founder of Leadership Academy.AI. Alexie is passionate about unlocking human potential and empowering leaders to not just adapt to the future of work but to lead it with confidence and innovation

     

    What to expect in this episode:

    • Alexie’s new direction in business?
    • What does 2025 look like with AI and Business?
    • What are some of the basics to set up ChatGPT?
    • What are people scared about in relation to embracing AI
    • Policy and governance in AI?
    • 5 stages of AI?
    • and much more...

       

      Thanks for listening!

      …

       

      Links from today’s show are listed below:

      AttentionMedia - Website

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure.

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing, head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details, and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show. Please take a screenshot, upload it to your preferred social media account, and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      28 min
    • 030. Lou Kozlevcar: Unpacking Paid Advertising Readiness

      In this episode of Digital by AttentionMedia, we discuss how to unpacking paid advertising readiness.

       

      We are discussing Google Advertising in particular and break down the topic into the following points:

       

      - Working with paid ads

      - What to consider when using paid ads

      - Best practices for paid ads

       

      and much more...

       

      Thanks for listening!

      ...

      Links from today's show are listed below:

       

      https://support.google.com/adspolicy/answer/9703665?hl=en

       

      https://www.attentionmedia.com.au/

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review on the show! P.S. Here’s a ‘how-to’ if you’re not sure.

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING!

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency.

       

      That’s it for this episode! See you at the next one.

      19 min
    • 029. Lou Kozlevcar: How To Complete Google Ads Advertiser Verification

      In this episode of Digital by AttentionMedia, we discuss how to complete Google ads advertiser verification.

       

      We are discussing Google Advertising in particular and break down the topic into the following points:

       

      - What is Advertiser Verification?

       

      - How to manage disapproved ads?

       

      - Considerations for geographical targeting...

       

      and much more...

       

      Thanks for listening!

      ...

      Links from today's show are listed below:

       

      https://support.google.com/adspolicy/answer/9703665?hl=en

       

      https://www.attentionmedia.com.au/

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING!

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency.

       

      That’s it for this episode! See you at the next one.

      22 min
    • 028. Lou Kozlevcar: How PPC Advertising Can Help Your Business Grow (Google Ads)

      In this episode of Digital by AttentionMedia, we discuss how PPC advertising can help your business grow. We feature our lead Google Strategist, Lou.

       

      We are discussing Google Advertising in particular and breaking down the topic into the following points:

       

      - What is PPC?

      - How does it work?

      - Types of business or uses cases?

      - What are the costs of Google Ads?

      - Results for previous clients…

      and much more...

       

      Thanks for listening!

       

      …

       

       Links from today’s show are listed below:

      AttentionMedia 

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the show's ranking, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      27 min
    • 027. Tyneal Alexander: Building Meaningful Brands And Successful Businesses

      In this week's episode of Digital. by AttentionMedia we feature Tyneal Alexander who is the founder of Ritual Consulting based in Byron Bay. Tyneal's career experience includes time in marketing roles at the corporate level in places such as Bank of QLD, Aus Post, Open Universities Australia and more. She has developed a strong focus on digital marketing, customer lifecycle management and brand management.

       

      We couldn't wait to get her on the show after a year of planning. Stay tuned that episode is coming right up!

       

      On the show We Cover…

      - Tyneal's backstory

      - How Ritual Consulting was created?

      - Why is marketing strategy important?

      and much more...

       

      Thanks for listening!

      …

       

      Links from today’s show are listed below:

      AttentionMedia - Website

      Ritual Consulting - Website

      Ritual Consulting - Instagram 

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      37 min
    • 026. Alex Morris: How To Take Your Coaching Business To The Moon

      In this week's episode of Digital. by AttentionMedia we feature Alex Morris who is another agency owner based up on the beautiful northern beaches in Sydney. He is the founder of To The Moon Digital, which specialises in all things lead generation for coaches and consultants.

       

      We cannot wait to get stuck into this one so stay tuned that episode is coming right up!

       

      On the show We Cover…

      - Alex's backstory

      - How he started the business 

      - How you go about marketing for coaches and consultants 

      and much more...

       

      Thanks for listening!

      …

       

      Links from today’s show are listed below:

      AttentionMedia - Website

      To The Moon Digital - Website

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      39 min
    • 025. Lou Kozlevcar: Introducing our new Google Ads Strategist

      In this weeks episode of Digital by AttentionMedia, Anthony sits down with our newly appointed Google Ads Strategist Lou!

       

      We introduce you to Lou and discuss a range of topics relating to her past experiences at various marketing agencies and what her role will involve here at our agency.

       

      In today's show we cover:

      - the importance of Google Ads for your business

      - Lou's background in Google Ads

      -  Creating strategies that work best for you

      and much more…

       

      Thanks for listening!

       

      …

       

       Links from today’s show are listed below:

      AttentionMedia 

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the show's ranking, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      24 min
    • 024. End Of Year Podcast 2021!

      In this episode of Digital. by AttentionMedia we have all of our team together for the final podcast of 2021! 

       

      Our Google Ads Strategist, Lou, (who normally works remotely from her second home in Melbourne) joins us in the studio as well.

       

      We talk about a whole range of topics from the past 12 months including: 

      • Welcome and Introductions
    • 5 years in Feb 
    • An overview of the year that was 2021
    • 1 win/project that each team member enjoyed this year
    • What are we all looking forward to in 2022?
    • and much more...
    •  

      Thank you to each and every person who has supported the show this year and we look forward to taking the show to another level for you in 2022!

       

      Happy Holidays and thanks for listening!

      …

       Links from today’s show are listed below:

      AttentionMedia

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review in iTunes! Reviews are extremely helpful to boost the ranking of the show, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      19 min
    • 023. Brea Dorsett: Introducing our new Administration Manager

      In today's episode of the podcast, Anthony introduces our newly appointed Administration Manager, Brea Dorsett.

      They discuss her new role and touch on some of the great work she has done behind the scenes in and around the local community...

       

      On the show we cover:

      - How Brea became the Administration Manager at AttentionMedia

      - Youth/Woman Advocacy

      - Entrepreneurship

      and much more…

       

      Thanks for listening!

       

      …

       

       Links from today’s show are listed below:

      AttentionMedia 

      The Youth Foyer 

      The Flamingo Project 

      GMLLEN 

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review on iTunes! Reviews are extremely helpful to boost the show's ranking, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you at the next one.

      15 min
    • 022. Charbel Raffoul: SEO 101 And Why It‘s Important In Your Business

      In this week's episode of Digital. by AttentionMedia we are discussing the importance of SEO in your business with Charbel Raffoul from StudioHawk...

       

      On the show we cover …

      -  His back story in life and business

      - What is SEO

      - The importance of SEO

      - His role at StudioHawk

      and much more...

       

      Thanks for listening!

      …

       

       Links from today’s show are listed below:

      AttentionMedia - Website

      StudioHawk - Website

       

      SPECIAL MENTIONS:

      This podcast is professionally mixed and edited by AttentionMedia.

       

      LET’S MAKE THIS GROW!

      If you enjoyed this episode, the biggest compliment you can give is to leave a rating and review in iTunes! Reviews are extremely helpful to boost the shows ranking, plus, we read each and every review out on the show! P.S. Here’s a ‘how-to’ if you’re not sure?

       

      NEED HELP WITH YOUR DIGITAL MARKETING?

      If you want to grow your business through strategic digital marketing head over to attentionmedia.com.au, click on the Book A Discovery Call tab, fill out some details and we will be in touch!

       

      LET US KNOW YOU ARE LISTENING! 

      We would love to know if you are listening to the show so please take a screenshot, upload it to your preferred social media account and tag us @attentionmediaagency. 

       

      That’s it for this episode! See you on the next one.

      34 min

    About Digital by AttentionMedia

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    Welcome to Digital, a podcast brought to you by AttentionMedia, a location-agnostic digital growth agency helping business become iconic brands!