Digital Campaign Tips, Tricks & Wizardry with Ryan Mauldin
12.21.2016 - By Raz Shafer, Founder of My Campaign Coach
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00:00 Show introduction and Ryan Mauldin bio
01:20 Ryan’s Political background and how he got involved in the professional side
03:59 How to sneak up on your opponent: The power of being underestimated
05:07 Running a grassroots campaign in a rural district
07:39 How did things evolve after that first race that you won?
11:40 What does your working relationship with Clients look like and what kind of campaigns do you work for?
16:05 What attributes do you look for when analyzing a candidate’s digital campaign and how do you help get them on the right track?
20:43 What are pitfalls of NOT outsourcing some of your campaign’s digital operation?
22:10 What are metrics that we should NOT pay attention to when gauging our progress
24:06 What are the first steps first time candidates need to take to build their digital presence right?
27:46 How to create the feeling of direct action to the candidate and WHY that’s important
29:00 How do we make candidates look….”human”?
32:02 Voters need to like you as a candidate. It’s more important than that they agree with you.
33:54 What excites you most about your work?
35:40 Where can people find you online?
36:30 Closing it out - Learn more about Ryan's advice on digital campaign tips by contacting his team!