In part 2 of our podcast with Deyana Petrova, she joins Jack,Sarah and Ellie to discuss the key to Marketing Luxury products and finding the right balance on social media.

Key talking points in this episode include:

Marketing premium brands with smart budgets

AI’s role in automating without losing the human touch

Why marketing & sales should work together

Post-COVID travel trends & pricing shifts

The power of community in brand loyalty

This episode features quick and insightful tips, packed withtakeaways to help you build your strategy.

Available on YouTube, Spotify, Amazon Music and ApplePodcasts.Sign up to receive regular updates on the latest digital news and insights: www.digitalcheesecake.com

In this episode of the Digital Cheesecake Podcast, Jack andEllie discuss maternity leave; breaking down the financial, emotional, and professional impact - plus tips for navigating it all. Other talking points in this episode include the impact on work-life balance.

Jack and Ellie also give an exciting announcement about anupcoming event!

The full episode is available NOW on YouTube, Spotify andApple Podcasts.

Sign up to receive regular updates on the latest digital news and insights: www.digitalcheesecake.com

In this episode of the Digital Cheesecake Podcast, Deyana Petrova joins Jack, Ellie and Sarah to discuss the strategy behind selling high-ticket luxury homes.

Key talking points in this episode include:

- The Power of Storytelling in Travel & Luxury

- Why High-End Sales Always Finish Offline

- Balancing AI, Social Media & Personal Touch in LuxuryMarketing

Listen now & get all the insights you need to know onluxury sales.

Sign up to receive regular updates on the latest digital news and insights: www.digitalcheesecake.com

In our latest episode, Jack, Sarah and Ellie discuss the keyto long term success as a CMO! Key talking points in the conversation include:

Why networking is non-negotiable

Why smaller firms might be your fast track to CMO

Why finance should be your new best friend

So many marketers hit this wall. You work hard, deliverresults, and get no promotion. The best CMOs don’t wait for it - they position themselves as business leaders first.

Available on YouTube, Spotify and Apple Podcasts.

Sign up to receive regular updates on the latest digital news and insights: www.digitalcheesecake.com

In our latest episode of Digital Cheesecake, Jack and Ellie break down the latest salary trends, how KPIs impact negotiations, why companies are testing the waters with lower pay, how YOU can negotiate better, and why a proactive approach is EVERYTHING. We also dive into the power of networking to unlock hidden job opportunities.  

Key takeaways include:

80% of people feel underpaid in their current roles.

Salaries are decreasing due to tough market conditions.

CMO roles are now paying significantly less than before.

We’ve got all the insights you need—listen now!

Available on Spotify, YouTube and Apple Podcasts. Sign up to receive regular updates on the latest digital news and insights: www.digitalcheesecake.com

In part 2 of our episode with David Williams from Aspinal & Charles, he joins Jack, Sarah, Ellie, and Felix to explain the strategies for getting stakeholder buy-in and leading confidently.

This episode uncovers:

Advice for those who want to advance within growth businesses

Budgeting and forecasting for 2025

David’s biggest ‘fail’ and lessons he’s learned

How AI will drive content change in 2025   

From bold ideas to tough decisions, this episode is packed with insights to help you win over stakeholders and drive impactful decisions for your business.

Available now on YouTube, Spotify and Apple Podcasts.

Sign up to receive regular updates on the latest digital news and insights:⁠⁠ www.digitalcheesecake.com

In part 1 of this must-listen episode of the Digital Cheesecake podcast, David Williams from Aspinal & Charles joins Jack, Sarah, Ellie and Felix to uncover the myths, truths, and strategies behind B2B and B2C marketing.  Discover what works best for your business!

This episode covers:

How to succeed in both B2B and B2C

The key differences in both areas

Building your business around customers

The challenge of landing senior roles

This is an insightful episode to help you tailor your strategy to engage audiences effectively in each space.

Available on YouTube, Spotify and Apple Podcasts.

Sign up to receive regular updates on the latest digital news and insights:⁠https://www.digitalcheesecake.com/

In this episode of the Digital Cheesecake Podcast, Jack & Ellie discuss why personal branding is key in 2025 and how it impacts marketing, recruitment, and business. They share actionable tips on building an authentic online presence that stands out in a crowded digital world.

Available on Spotify and Apple Podcasts.

In part 2 of our podcast with Andrew Fox, he explores the challenges that will shape marketing in 2025, from technological advancements to shifting consumer expectations. Andrew explains how marketers can tackle these challenges head-on to stay competitive in a changing landscape. 

This episode covers:

The key to upskilling

The importance of transferable skills

Transitioning between B2B and B2C

Key trends in 2025

This is a great listen for professionals seeking key tips and strategies to stay ahead. 

In this episode, Andrew Fox outlines the blueprint for building and leading a top-performing marketing team. Learn how to cultivate collaboration and drive results. 
This episode covers: 
 
How to build a high-performance team 
His transition from Australia to London 
Why personality and passion matter in a role  
Key advice on reaching the next step in your career 

This episode is full of actionable advice for strong collaboration and leadership. 

Available now on Spotify, Apple Podcasts and YouTube.