Digital & Dirt

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Nathan Pearce, Founder and CEO at Pearce Bespoke Franchising, to discuss the human element of styling, how style and individuality shape confidence, and why giving someone the right suit can change the trajectory of their life.

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Haley Neid, Director of Brand Management at Nate’s Honey, the top-selling branded honey in the U.S., to discuss how the company has successfully redefined how to market a “commodity” product.

Podcast Breakdown

00:00 - 05:57 Introduction, Cup stacking & Being a college athlete
05:58 - 11:53 Career journey & The origin story of Nate’s Honey
11:54 - 17:50 Modernizing the honey market & Making honey cool again
17:51 - 25:26 Consumer behavior, Trends & Social listening
25:27 - 32:49 Influencers, Storytelling & Packaging that sells
32:50 - 48:13 Trust, transparency & What it takes to stand out & grow in CPG

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Chuck Sanchez, CEO and Creative Director at creative marketing and branding agency, Stun Design. Chuck and Ian explore the evolution of creativity, strategy, and branding in today’s rapidly changing marketing landscape. 

Podcast Breakdown:

00:00 - 06:00 Introduction, Fountain fiascos, & DIY chaos
06:01 - 11:30 Chuck’s path from LSU to launching Stun Design
11:31 - 18:00 Early agency days, Hustling clients & Creative roots
18:01 - 28:30 Social media reshaping marketing, Hiring & Modern strategy
28:31 - 41:30 Influencer culture & What’s missing in today’s branding
41:31 - 57:52 AI in agencies, Creative tension & Why human thinking still matters

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Mehmet Bal, Chief Product and Technology Officer at Infinite Studios, a next-generation entertainment platform at the intersection of human creativity and AI. Mehmet discuss how he evolved from aspiring basketball player to tech leader and shares his perspectives on how AI is transforming creativity, storytelling, and the future of advertising.

Podcast Breakdown

00:00 - 03:35 Introduction, basketball roots & overcoming fear
03:36 - 07:05 Journey to engineering, startups & Apple’s 5G work
07:06 - 10:45 Adobe, generative AI & the start of the creative shift
10:46 - 14:20 AI + creativity, tools for artists & founding Infinite Studios
14:21 - 18:05 Infinite Studios, scaling content & AI in advertising
18:06 - 30:10 Real vs AI media, small brand advantages & automation
30:11 - 40:15 AI in film, storytelling & creative possibilities
40:16 - 55:52 Evolution of art, workflows & future of creativity with AI

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In this week’s episode of the Digital and Dirt podcast, Ian Dallimore sits down with Jacey Berg, SVP of Strategy and Planning at Media Bridge Advertising, a women-owned full-service advertising agency. Jacey discusses the evolution of media, the balance between short-term performance and long-term brand building, and how agencies can navigate an increasingly complex and fragmented landscape.

Podcast Breakdown

00:00 - 05:14 Fun Facts & Unexpected Paths
05:14 - 15:50 How Tech Rewired Advertising
15:50 - 25:13 Short-Term Wins vs. Long-Term Brand
25:13 - 38:22 Marketing in a Complex, Fragmented World
38:22 - 52:20 Knowing Your Audience 
52:20 - 57:59 Talent, Growth & Advice for the Next Gen

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Scott DeVault, Branded Entertainment Marketing Manager at Porsche Cars North America, to discuss the power of storytelling in brand marketing and how Porsche builds long-term relevance through culture, entertainment, and community.

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Olivia Oshry, CMO of the OAAA, to discuss her career, the evolution of media, and why the OAAA is redefining Out of Home as the “Human Medium.”

Podcast Breakdown: 

00:00 - 06:30 Meet Olivia Oshry
06:31 - 09:30 Exploration, Internships & Career Discovery
09:31 - 13:06 Entering Digital Media & AOL beginnings
13:07 - 16:30 Mentorship, Growth & Early Lessons
16:31 - 20:54 Building Experience & Navigating Opportunities
20:55 - 24:30 OOH landscape & Creative Evolution
24:31 - 29:00 Industry Shifts & Changing Media Landscape
29:01 - 01:01:37 Career Reflections & Industry Perspective

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with siblings Jo and Dov Zmood, media and creative leaders at global agency holding companies, to explore today’s relationship between creativity and media, the importance of influence, and how modern storytelling comes to life across today’s fragmented media landscape.

Podcast Breakdown:

00:00 - 03:25 Introduction, Sibling dynamics & Creative roots
03:26 - 09:40 Adventure, Parenting & Growing up Australian 
09:41 - 17:17 Finding advertising & Going global
17:18 - 23:06 Navigating a fragmented landscape
23:07 - 29:16 AI, Data & Cultural relevance 
29:17 - 37:55 Alignment, Emotion & Impact 
37:56 - 52:44 Cultural moments & The future of storytelling 

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In this week’s episode of the Digital and Dirt podcast, Ian sits down with Brad Bass, author and head baseball coach at Catholic High School, to discuss modern leadership, building resilient people, and the surprising parallels between coaching and business leadership.

Podcast Breakdown

00:00 – 06:00 From Player to Coach
06:01 – 14:58 Adversity, Transition & Building a Winning Culture
14:59 – 24:06 Climbing Mount Conviction & Coaching with Purpose
24:07 – 35:04 Brotherhood, Generations & Defining “All In”
35:05 – 44:37 Reinvention, Accountability & Knowing Your Why
44:38 – 57:03 The Conviction Playbook in Action
57:04 – 01:08:03 WIN & People-First Leadership

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In this episode of the Digital and Dirt podcast, Ian sits down with Brittany Sadlouskos, Chief Operating Officer at DAA Media + Marketing, to discuss how honesty, partnership, and cultural relevance fuel long-term agency and brand success.

Podcast Breakdown

00:00 – 06:06 From Kitchen Dreams to the Agency World
06:07 – 11:48 Growing Up With DAA
11:49 – 17:58 Trust Is the Strategy
17:59 – 24:04 Adapting Without Losing Yourself
24:05 – 35:49 Scaling the Agency–Client Relationship
35:50 – 49:00 QSRs, Culture, and Experiential Impact
49:01 – 56:51 OOH, the Funnel, and Women Leading Forward