Debra Mastaler shares her experience from her roles as a link builder and as the (former) editor of Search Engine Land, to help you get your content published on authoritative websites. She also shares great ideas on how to earn quality links.

Mary Davies explains how to build powerful engagement with your audience on social media while avoiding the kind of common mistakes that can hurt your business.

David Szetela discusses recent changes to the PPC industry, how it will continue to evolve in the future, and the role artificial intelligence will play in producing more effective results with less effort and time.

Jim Hedger explains how search engine algorithms have evolved over the years, how SEO practitioners have adapted, how he thinks search will continue to evolve, and what we'll have to do to be successful in the future.

Dennis Yu explains how his team at BlitzMetrics helps clients to reach the ideal audience using Facebook's powerful targeting capabilities, and how to create content that fosters engagement with that audience. He also shares some of the lessons he's learned from his own failures.

Julie Eason shares how becoming a published author helps to build your authority and creates tremendous opportunities for exposure. More importantly, she shares, from her 25+ years of experience in publishing, exactly how to do it efficiently in a way that presents you as the authority.

Holly Gillian explains the importance of video marketing today and how to use it to your advantage. She also shares the story of how she went from behind the scenes to in front of the camera, what to expect when you get started, and how to crush it with your videos.

Josh Steimle, founder of MWI and Influencer Inc., shares his story of going from being nearly broke to running a wildly successful agency. He achieved this by writing for large publications like Forbes, Entrepreneur, and others, developing a powerful personal brand that created authority and exposure.

Duane Forrester, Vice President of Industry Insights for Yext, explains what knowledge management is and how it will transform digital marketing as we know it.

David Vogelpol, Vice President of Web Strategy of WP Engine discusses how web hosting impacts digital marketing, what makes one web host better or worse than another, and how to improve your page speed.