Digital Marketing Dive

Digital Marketing Dive

By Seth Goldstein & FriendsBusinessEntrepreneurshipMarketing
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Digital Marketing Dive episodes

  • Episode 21 – What The Heck Is Apple Tree Content?
    This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.
    Okay on to the show...
    Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.
    We have a great episode for you today!
    Today we’re talking about how to create legacy content that gets you leads for years.
    Discussion points:
    Finding things to talk about
    What are the questions your audience is asking? Etc.
    Finding Timeless Topics
    If you’re doing 100% trends, your content will be obsolete.
    This week we’re doing our favorite Internet finds:
    Shawn: TikTok
    Seth: Zoom.us
    Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!
    So that’s it. It’s been fun! See you on the flip side!
    ---
    Send in a voice message: https://anchor.fm/digital-marketing-dive/message
    Support this podcast: https://anchor.fm/digital-marketing-dive/support
    0 min
  • Episode 21 - What The Heck Is Apple Tree Content?

    This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.

    Okay on to the show...

    Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.

    We have a great episode for you today!

    Today we’re talking about how to create legacy content that gets you leads for years.

    Discussion points:

    1. Finding things to talk about
    2. What are the questions your audience is asking? Etc.
    3. Finding Timeless Topics
    4. If you’re doing 100% trends, your content will be obsolete.
    5. This week we’re doing our favorite Internet finds:

      Shawn: TikTok

      Seth: Zoom.us

      Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!

      So that’s it. It’s been fun! See you on the flip side!


      Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

      25 min
    6. Episode 21 - What The Heck Is Apple Tree Content?

      This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.

      Okay on to the show...

      Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.

      We have a great episode for you today!

      Today we’re talking about how to create legacy content that gets you leads for years.

      Discussion points:

      1. Finding things to talk about
        1. What are the questions your audience is asking? Etc.
        2. Finding Timeless Topics
          1. If you’re doing 100% trends, your content will be obsolete.
          2. This week we’re doing our favorite Internet finds:

            Shawn: TikTok

            Seth: Zoom.us

            Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!

            So that’s it. It’s been fun! See you on the flip side!

            ---
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            23 min
          3. SNIPPET EPISODE: BERT Edition

            If you've been paying attention to Digital Marketing and SEO Specifically for the past week, you've undoubtedly heard about BERT. In this short episode, Shawn walks you through how to optimize for BERT and what BERT will mean for the future of SEO. 


            Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

            9 min
          4. SNIPPET EPISODE: BERT Edition
            If you've been paying attention to Digital Marketing and SEO Specifically for the past week, you've undoubtedly heard about BERT. In this short episode, Shawn walks you through how to optimize for BERT and what BERT will mean for the future of SEO. 
            ---
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            0 min
          5. SNIPPET EPISODE: BERT Edition
            If you’ve been paying attention to Digital Marketing and SEO Specifically for the past week, you’ve undoubtedly heard about BERT. In this short episode, Shawn walks you through how to optimize for BERT and what BERT will mean for the future of SEO. 
            —
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            0 min
          6. Episode 20 – Why Digital Marketing is a marathon, not a sprint (and how to win)
            This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.
            Okay on to the show...
            Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.
            We have a great episode for you today!
            “Why Digital Marketing is a marathon, not a sprint (and how to win)”
            Discussion points:
            1. The reputation factor
            - getting leads requires a certain amount of social proof that will come with time. People want to research.
            2. There is a lot of testing involved.
            - any campaign requires testing before definitive results can be determined. RARELY are results gotten right out of the gate.
            3. People will watch from a distance if it’s not an emergency
            - this is why hot/cold is so damaging.
            This week we’re doing our favorite Internet finds:
            Shawn: Wondershare Filmora
            Seth: Protonmail // ProtonVPN
            Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!
            So that’s it. It’s been fun! See you on the flip side!
            ---
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            0 min
          7. Episode 20 - Why Digital Marketing is a marathon, not a sprint (and how to win)

            This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.

            Okay on to the show...

            Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.

            We have a great episode for you today!

            “Why Digital Marketing is a marathon, not a sprint (and how to win)”

            Discussion points:

            1. The reputation factor

            - getting leads requires a certain amount of social proof that will come with time. People want to research.

            2. There is a lot of testing involved.

            - any campaign requires testing before definitive results can be determined. RARELY are results gotten right out of the gate.

            3. People will watch from a distance if it’s not an emergency

            - this is why hot/cold is so damaging.

            This week we’re doing our favorite Internet finds:

            Shawn: Wondershare Filmora

            Seth: Protonmail // ProtonVPN

            Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!

            So that’s it. It’s been fun! See you on the flip side!


            Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

            21 min
          8. Episode 20 - Why Digital Marketing is a marathon, not a sprint (and how to win)

            This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.

            Okay on to the show...

            Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.

            We have a great episode for you today!

            “Why Digital Marketing is a marathon, not a sprint (and how to win)”

            Discussion points:

            1. The reputation factor

            - getting leads requires a certain amount of social proof that will come with time. People want to research.

            2. There is a lot of testing involved.

            - any campaign requires testing before definitive results can be determined. RARELY are results gotten right out of the gate.

            3. People will watch from a distance if it’s not an emergency

            - this is why hot/cold is so damaging.

            This week we’re doing our favorite Internet finds:

            Shawn: Wondershare Filmora

            Seth: Protonmail // ProtonVPN

            Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!

            So that’s it. It’s been fun! See you on the flip side!

            ---
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            19 min
          9. Episode 19.2 – Sean Boyce Talks Product Marketing, Strategy, and Development
            This episode is brought to you by Stacks Co. the co-working space where both Seth and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show.
            Okay on to the show...
            Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Shawn Swaim the Chief Rain Maker at Big Head Digital Media and the self-proclaimed king of the Internet. With me as always is Seth Goldstein, the Chief Web Geek at Big Head Digital Media.
            We have a great episode for you today. Today we’re talking to Sean Boyce the founder of NxtStep.io and StaffGeek
            Sean, welcome to the Digital Marketing Dive Podcast. Thanks for taking the time out of your busy schedule to chat with us today.
            This week we’re doing our favorite Internet finds:
            Shawn: Miro Virtual Whiteboard
            Seth: Bullet Journal Method
            Sean: Sonix.ai | The Mom Test
            Well that was fun. As always please give us a review in the podcast directory of your choice. We’re all of the major directories. We also want to hear from you. Email us at [email protected]. Leave us questions, comments, critiques, rants, you name it. If you don’t want us to read the note on the show, please tell us, because we probably will!
            So that’s it. It’s been fun! See you on the flip side!
            ---
            Send in a voice message: https://anchor.fm/digital-marketing-dive/message
            Support this podcast: https://anchor.fm/digital-marketing-dive/support
            0 min

          About Digital Marketing Dive

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          The Digital Marketing Dive podcast is a interview podcast about digital marketing. Every month we talk about the latest happenings in the digital marketing space.