Covid-19 has been a wrecking ball for entrepreneurs. In this episode of the Digital Marketing Masters Podcast, I provide tips and strategies to increase sales during this crisis.

The reality is, as business owners and marketers we have never been prepared for a complete shut that we are experiencing during the Corona Virus pandemic. As business slows down, we need to ensure that our brand continues to remain strong during this crisis.

Original Source:

https://rubymediagroup.com/coronavirus-impact-social-media-pr-brand-marketing-advertising-agenices/

There’s no longer any question about whether your church should be on social media or not. Engaging in Digital Media isn’t enough. You need to prioritize using it well. If you want to take advantage of all the opportunities digital media provides, you might need to elevate its importance.

Far too often brands spend days devising a Facebook marketing strategy only to see their post go live and ultimately show very little traffic or engagement.
You immediately think what went wrong or what if no one really likes our brand? Don’t go down that dark rabbit hole because Facebook organic reach is still a struggle for even some of the biggest brands. Here are a few tips to increase your organic reach.

When people talk about social media marketing, they often think of popular traditional networks, such as Facebook and Twitter. But messaging apps are slowly catching up....here is Whatsapp Marketing 101

Major changes are coming to Facebook Messenger with regards to Chatsbot....in this episode, I break it all down.

If you ask the average marketer about their video marketing strategy right now, you’re probably going to get much. While most marketers know that video is important – and might even be posting videos regularly but without a strategy

A sales funnel to turn prospects into paying customers. A sales funnel is a predefined workflow of desired steps of how to find your ideal audience, how to get in contact with them, how to qualify them and how to turn them into paying customers. In this episode, I give you my Linkedin lead generation funnel.

Many businesses find the best ways to target customers is via various social media and video sharing apps and websites. Marketers often spread their marketing dollars across a range of channels – the days of shoving all of your budgets into television advertising are long gone. Therefore, if you target the same kinds of people who love TikTok, it makes sense that you devote a portion of your marketing budget to the video platform.

With any luck, you were able to take some time off around the holidays to relax and recharge for the New Year. With time to reflect and decompress, you should be entering your next year of business with a fresh set of eyes and new found energy. Make the most out of this feeling by channeling your energy into annual business planning and give your business the direction and momentum it needs to have its best year yet.