The concept of storytelling has been around for centuries. Businesses however, have not tapped into this great marketing strategy to promote their products or service, not until recently. Storytelling is simply the act of narrating a situation to a group of people. It actually involves different stages, starting from the cause to the effect, and the eventual resolution of a problem or issue, if there was any.
Speakers:
Zdenka Sciacca - Boom Share - Business Storytelling for business owners
Keith Keller - Global Twitter Marketing Specialist
In this podcast, we are talking about storytelling and how to use twitter for business with storytelling techniques.