It’s not okay to just put your online ads out there and get nothing but likes, shares and follows. Whether you’re doing it on Google Ads or any other platform, there is a sure-fire way to really put money in the bank. Veteran digital marketer, David Rothwell talks about this in his newest book, Ask the PPC Manager. Known as the Google Ads Money Expert, David has more than 15 years of digital marketing experience to his name. For all those years, he has taken note of and studied the most common mistakes that people do when it comes to online ads. Listen in as he explains how to make the most out of them in this conversation with Penny Zenker.

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