Marketing Distilled

Digital Marketing Trends for 2016, with Peter Krasilovsky


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He’s the principal at Local Onliner, has done pioneering research and strategic consulting in hyperlocal, vertical media, loyalty, promotions, and telecom. He is a frequent speaker on digital marketing trends and publishes a must-read blog for national marketers who sell locally.

In this 34-minute episode Peter and I discuss:

  • Can the daily deals model recover?
  • Will beacons be big in retail?
  • Why the home services space is set to soar
  • How custom deals will be more sophisticated in the new year
  • How marketers can decide which “unicorns” to bet on and which to ignore
  • ...more
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    Marketing DistilledBy Mike Orren