Your church feels alive in real life. The laughter, the inside jokes, the warmth... it’s all there.

So why does it disappear the moment you try to post on Instagram, update your website, or write an announcement online?

In this episode, I’m unpacking why so many churches sound generic online AND how to change that without becoming cringey, unprofessional, or “too much.” We’ll talk about what your church’s brand voice actually is, why church communications often default to stiff language, and how to translate the way your people really talk into church social media, websites, and digital ministry content that feels honest and recognizable. I’ll also walk you through a simple process (plus a free worksheet!) to help you find your voice and even use AI tools like ChatGPT without losing what makes your church unique.

Church communication is often handed to already-overextended staff or volunteers... and expected to magically hold everything together (or fix attendance problems!) In this episode, we unpack why that weight feels so heavy, why clarity matters more than polish, and how churches can create calm, sustainable systems for digital ministry that serve real people without overwhelming the ones doing the work.

Churches aren’t behind on social media. In the age of AI, they’re uniquely equipped to thrive. This episode explores why your imperfect, relational, real-life communication style is exactly what the online world is craving right now.

Most churches want to be welcoming. But welcome without structure is hit-or-miss. In this episode, we talk about how to create a newcomer journey that feels thoughtful, clear, and sustainable (especially online.) Small shifts in your website, email, and social can change everything.

Even if your church isn’t posting, your website and social feeds are still saying something. This episode helps you understand what your digital presence is already communicating... and how to shift it with small, intentional moves that build trust, connection, and clarity.

Advent is packed. You don’t need another to-do list. But if your website still says “Join us this Easter,” this episode will save you from digital embarrassment... and help your Christmas Eve visitors actually find you.

Want help fixing it? Email me: [email protected]

Ever scroll past a church post and know exactly who it is before you even check the name? That’s identity. That’s recognition. And that’s what this episode will help you build.

Because your church doesn’t need to be perfect online. It just needs to feel unmistakably like YOU.

🎧 Listen in for real talk, real strategy, and the system that will save you hours every week.

Still promoting events with one graphic and a quick post? There’s a better way. Learn a simple rhythm for church event promotion that creates connection, builds trust, and actually gets people to show up.

Most church websites and social feeds sound the same... friendly, welcoming, a little generic. But your church is anything but generic.

In this episode, we’re getting practical about how to make your digital presence sound like you. We’ll talk about how to find your voice, tell your story with clarity, and build connection online using what you already have — your people, your quirks, and your community’s heart.

If your weekly church email feels more like a panic send than a ministry moment, this episode is for you.

We’re giving your Wednesday (or whatever-day) email a total glow-up: with five simple steps to help you write something people actually read. No guilt, no jargon, no perfection required. Just smarter workflows, better subject lines, and small tweaks that lead to real connection.