Digital Strategies for Small Business Podcast Episode #6 Hey everybody, A few important notes before we hit the podcast topic.  Jason and I are going to try our best to increase the amount of podcasts we put out, and speed up the lag time in between them. Currently, the plan is to do a “marketing” oriented thought for you to easily digest every couple of days.  Sometimes this will be daily, sometimes 1x per week… but the goal is to give you quick and valuable information that you can apply to your practice/business quickly and easily. If you don’t like the format, or have any other questions or concerns… please don’t hesitate to reach out to us or comment below. Today I wanted to share a story I found in many sites on the web, but here is one of the websites: Original Story Here It’s about how a doctor changed […]

In our 5th episode of the Digital Strategies For Small Business Podcast, we discuss 7 productivity tips in 7 minutes, including a multitasking test that you are going to fail!! Today’s Subject is  7 Productivity Tips In 7 Minutes Tackle the hardest projects first each day. Focus 25% of your day on the most important tasks for the day This should never be more than 3 things Use a task planner to lay out your weekly and daily goals Create this every Friday so you come to work with a plan next week Edit this on a daily basis (instead of getting on Social Media) Make sure that you keep your priority goals on top each day Assume each task will take longer than it should.  It usually does and this allows time for the unexpected. Bunch up similar activities when possible Create Phone Jam times to handle all your calls […]

In our 4th episode of the Digital Strategies For Small Business Podcast, we discuss things you should do less of, in order to get more traffic in 2014.               Things To do Less of: Keywords o   No keyword stuffing into your titles. o   No more stuffing keywords into your meta data. o   No keyword focused pages to trick google o   No more keywords in your footer links or other site wide anchors. Link Building o   No more Spammy sites just for link building o   No more guest posting just for the sake of it Sites need to be quality Don’t use My blog guest o   No more public link exchanges o   Most directories are dead! o   Article submission sites are dead too o   Link wheels are getting caught… so be careful with these. o   Irrelevant links are bad o   So are site wide links o   […]

In our 3rd episode of the Digital Strategies For Small Business Podcast, I interview John Scherer who is widely known for his infomercials with the Video Professor Series. Among other things, we discuss his newest projects, Products In The News and O2 Hurricane. John and I speak for under an hour about how he chose his niche, how he grew it to be a huge revenue producer, and how he effectively marketed his products. Towards the end, John has a special offer for our listeners.

Hi all, In this episode, we discuss why PPC & Display are critical first steps to getting traffic to your small business website, why Facebook ads are the best mobile billboard you can buy with your marketing dollars, and why you need great customer service. Please let us know your feedback. Thanks Jason & Adam   You can subscribe to our podcast by using this link.