Digital Strategy Technology Consultant - Patrick J. Santry

Digital Strategy Technology Consultant - Patrick J. Santry

By Patrick SantryBusinessTechnologyTech News
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Digital Strategy Technology Consultant - Patrick J. Santry episodes

  • Amazon Echo - Alexa Help Me Shop
    So my Amazon Echo came in this week. It still has a ways to go, but it's changing the face of digital channels. In this review, I talk about Alexa, some of the things it can do, what it can't and where I see it going.
    It's nice to see some folks are already starting to hack the Echo, and figure out...
    1 min
  • Can DNN Ever Make the Magic Quadrant?
    I had the enjoyment to go on several job interviews recently in the Pittsburgh area. Most of the companies I targeted were large above $1 billion companies. And since my background is in content management, having been part of the founding development team that created DotNetNuke (now DNN, or is it Evoke?), I figured I'd ask what they're using. And also to consider if or when DNN could make the Quadrant?
    7 min
  • Are You Missing Out on Conversions?
    First of all what is a conversion? For an eCommerce site it could be a macro-conversion like ordering product. That's clean and clear cut, it's generating revenue, and has value. Another conversion, a micro-conversion could be downloading a white paper, you add some value to the conversion since it may contribute to a sale. Still other conversions may be reading article on a purely content driven site, or clicking an ad.
    7 min
  • Building Your Digital Strategy Framework
    Have you started building out your digital strategy plan? Do you even know where to start? There are so many technologies, and acronyms thrown out there, what are they and where do they fit into your company's overall digital strategy plan. This article is to introduce you to a framework to build out your strategy.
    8 min
  • They're Posting What Pictures On the Cloud?!
    Just turning on the TV this week has news all over about celebrities posting nude pictures of themselves on the cloud. But really, what are the advantages and disadvantages of using the cloud in your business? In this podcast, we talk about the news, what supposedly happened, and should you be concerned.
    7 min
  • New Podcast: Why Go Mobile?
    In this podcast, I'm talking about mobile and does your company really need a mobile enabled site? Maybe it's not that folks aren't using their phones to access your site; maybe you're just creating the expectation that the mobile experience they're going to have, isn't up to par.
    6 min
  • Don't Sacrifice Content for Content Marketing.
    Companies are making a big push to build a solid content strategy; so sure generate some leads using your content, but remember you're also building a community up behind your brand. Even if you don't use community features on your website, a community still builds up behind your social outlets. Treat them as people, and not like a TV viewer who just consumes content. Build relationships, and you'll build your business.
    6 min
  • Site Performance Issues? Research First.
    So CPU is spiked and it's time to upgrade your web server to a new one. Or is it really a problem with CPU?
    In many cases finding what the particular performance issue is with a website can be complicated. There can be several layers to a web application.
    0 min

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