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Companies need to meet customers needs anytime, anywhere in the digital economy. Firms continue to be challenged to devise the perfect cross-channel experiences for their customer base. We are witnessing the radical integration of the consumer experience across physical & virtual environments. Tools and standards are changing faster than companies can react.
Companies need to meet customers needs anytime, anywhere in the digital economy. Firms continue to be challenged to devise the perfect cross-channel experiences for their customer base. We are witnessing the radical integration of the consumer experience across physical & virtual environments. Tools and standards are changing faster than companies can react.