Direct AF

What actions do you need to take to be happy with the money that you make? To Alex, the starting point is to ensure that it is “good money” -- money that allows you to say no to anything that doesn’t align with your own values. 

Alex is a strategy entrepreneur, author, and executive coach. He built and scaled companies in Europe and Canada, and led client projects across the world, helping brands and firms transform their businesses. His areas of expertise are strategy development, leadership development, and entrepreneurship. His passion lies in helping clients build profitable businesses rooted in purpose, i.e., doing well while doing good. Based in Vancouver, Canada, he speaks on the topics of intentional strategy and entrepreneurship. In his upcoming book, he presents a new framework called "The Nine Elements of Organizational Identity,” together with a step-by-step process to bring it to life. He's a storyteller with an academic background  in General Management, with degrees from EBS University (Germany) and Universidad ORT (Uruguay), as well as certificates from INSEAD (France) and Harvard Business School (USA).

On this episode of Direct AF Sales, Lisa sits down with Alex and has an honest conversation about entrepreneurship. They jam on Alex’s new book The Strategy Legacy, and fueling your tank, and more intentional action around money. There are many takeaways an entrepreneur could find in today’s podcast, such as connecting your heart to your business in what Alex calls “conscious capitalism;” or how to avoid “shiny object syndrome.” Tune in for a masterclass on success, and find out the true impact of strategy. 

What You’ll Learn:

• How Alex went from being a radio journalist to a consultant to a founder of his own company
• Why money can’t make you happy; and what money can do instead
• What links together strategy, purpose, and awareness, and why that combination can help your business last sustainably
• And so much more!

Favorite Quote: 

“The moment you’re only in it for the money is the moment that you’re exchangeable. You have to fuel your business with purpose.”

• Alex Brueckmann

How to Get Involved:

Alex Brueckmann can be found on his website.

Win A Free Copy Of Direct AF Sales

Find Lisa on LinkedIn, Instagram, and Facebook.

This podcast is all about unapologetic, honest, and raw discussions. Tune in for ideas, strategies, and guests who share their ideas for individuals with side gigs or full-time careers in sales. Every week, find a new episode full of action plans to help you find what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review to let us know what you thought. Your feedback means the world!

A misunderstanding can ruin anything--a business, a relationship with others, or even yourself. Corey’s calling is to help people avoid this by combining perspectives to solve problems; he gives companies a unique, full 360-degree view of their operation and brings understanding and cohesion to everyone he meets.

Corey Berrier is a renowned sales consultant who’s sold everything except houses and cars. He works hard to help companies achieve their fullest potential through accountability and perspective. With his guidance, businesses can marry the views of all their employees to reach much further than before. He’s here today with Lisa to talk about his entrepreneurial journey and experiences in investments, adversity, and comebacks. 

On this episode of Direct AF Sales, Lisa steps through Corey’s business ventures, from his newspaper business to his current sales consultancy.  Because of his calm demeanor and work ethic, he’s come back many times--after an arrest, a lawsuit, and a battle with mental health, to name a few. Tune in to hear his take on beating the odds to successfully learn, grow, and ultimately make it and land his goals.

What You’ll Learn:

• What microdosing is, and how it helped Corey get back on his feet after several setbacks
• How to overcome control issues to let the full effect of life take you to new heights
• Why it’s so important to overcome your inner insecurities to see your self-value, attain a state of patience, and do what you want to do
• And so much more!

Favorite Quote:

“You’re here for you. Who gives a sh*t what they’re doing? Pay attention to you.”

• Corey Berrier

How to Get Involved: 

Find Corey on his website.

Win A Free Copy Of Direct AF Sales

Find Lisa on LinkedIn, Instagram, and Facebook.

This podcast is all about unapologetic, honest, and raw discussions. Tune in for ideas, strategies, and guests who share their ideas for individuals with side gigs or full-time careers in sales. Every week, find a new episode full of action plans to help you find what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review to let us know what you thought. Your feedback means the world!

What’s the common denominator when it comes to community, the hustle, and adaptability? To Deanna, it’s as simple as fun. She’s here to share with you her own story, and invite you to share yours.

Deanna Kuempel runs the Label Free Podcast, which is all about breaking stereotypes and society’s expectations of us. She was raised by entrepreneurs, and today she’s continuing that legacy of self-starting and hard work. She’s here today as a testament to marathon long hours and adapting to new ideas in order to lead your own life.

On this episode of Direct AF Sales, Lisa interviews Deanna about her entrepreneurial journey, from her very first job as a house cleaner/grass cutter/babysitter to her successes as a business owner with more that $20 million in sales. Now, with her podcast over two years old, Deanna’s jamming about her career evolution, her joyful outlook on life, and her advice when it comes to love, self-love, and self-worth.

What You’ll Learn: 

• What is so appealing to Deanna and Lisa about the entrepreneurial lifestyle
• How Deanna Kuempel built her own entrepreneurial empire and what she’s learned through all her experiences
• Why you have to overcome self-doubt, promote yourself, and hustle in order to be honest and real in your entrepreneurship 
• And so much more!

Favorite Quote: 

“You have to grow along with it. No matter what industry you’re in, what venture you’re trying to go on, you’re going to evolve right alongside it.”

-Deanna Kuempel

How to Get Involved: 

Find Deanna Kuempel on Instagram and find her online coaching form, podcast information, and more here. 

Win A Free Copy Of Direct AF Sales

Find Lisa on LinkedIn, Instagram, and Facebook.

This podcast is all about unapologetic, honest, and raw discussions. Tune in for ideas, strategies, and guests who share their ideas for individuals with side gigs or full-time careers in sales. Every week, find a new episode full of action plans to help you find what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review to let us know what you thought. Your feedback means the world!

Leslie Zann has overcome personal experiences of loss, abuse, betrayal, and illness, and now inspires others to live with Courage and claim the life they desire.

She was awarded the National Speaker’s Association’s highest honor of Certified Speaking Professional and has presented live to more than 100,000 people around the world dedicated to achieving their full potential and living their best life.

Leslie’s latest book, Outrageous Achievement, a #1 International Bestseller on Amazon, guides people to discover their courage and step past limiting beliefs and create exponential success in all areas of their lives. With over 30 years in the sales profession, Leslie has a solid reputation as an expert trainer and motivator.

Connect with Leslie:

Leslie Zann

How to Get Involved:

Win A Free Copy Of Direct AF Sales 

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales. Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to  Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review, letting us know what you thought. Your feedback means the world!

How do you become an inspiration to others? Jessie says,” Your job is to have a life that is so fulfilled for you that when other people look at you, they're inspired to change their lives.” She strongly believes in making every single move in her life, creating a legacy for others. She loves people and is fascinated to create a difference in their lives with her charismatic personality and leadership quality.

Jessie Lee Ward has turned out to be the creator of her destiny. She dealt with the inevitable ups and downs in her career magnificently. None of the obstacles had been strong enough to shift her mindset. Instead, she took them up as a challenge, and all her down moments in life helped her grow, become more powerful, grittier, resilient, and determined. Jessie says, “When I see the struggle in people's eyes, I want to tell them that there is a different way, there is a better way, and there are other things you can do. So come with me, and let me show you.”

She is now a very proud network marketer, mentor, and leader, accomplishing remarkable feats and contributing to others’ lives.

In this episode of Direct AF Sales, Lisa and Jessie engage in a mind-blowing conversation about Jessie’s initial inhibitions, followed by turning her hand to network marketing and the magical journey after that. If you still believe that network marketing is a scam or a pyramid scheme, listen to this podcast, for here you have a guest to help you see the potential of network marketing.

What you will learn:

• What experiences Jessie encountered in her career and how she dealt with the highs and lows in her business fearlessly.
• Why Jessie never feels tired of chasing her dream and how she keeps the drive within her alive.
• What unique perspectives Jessie has developed about Direct Sales and Network Marketing, both being different.
• How she created a world of opportunities for people who are striving.
• And much more!

Favorite Quote:

“People just need to do what brings them real joy in their lives, yet there are so many people spending so much of their time chasing what other people say should make them happy.”

-          Jessie Lee Ward

Connect with Jessie:

LinkedIn

Instagram

Facebook

How to Get Involved:

Win A Free Copy Of Direct AF Sales

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales.  Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to  Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review, letting us know what you thought. Your feedback means the world!

You would rarely imagine your side business booming and earning you more money and fame than your regular job or business does. But, knowing your guest today might let you reconsider your thought. 

Tony doesn't consider any business a side hustle as he says, “If you think of it as a hobby, you're going to get hobby results. If you treat things like part-time and less important, you're going to get part-time, less important results.”

Tony made it to the top creating his website as a side business he took up as a challenge while running parallel full-time jobs. His focus on creating good results without differentiating between partial and full-time service, deep passion for the work, and innate creativity soon turned his website into a top-notch position. He is proud to announce, “It grew into something profiting about $400,000 a year as a side business.” And then, in a few years, Tony and his partner sold the website for millions of dollars.

Today, Tony Whatley is the Founder of 365 Driven, a multi-tiered business coaching and consulting company bent on creating new success stories consistently. His indomitable spirit, optimism, and never-give-up attitude turned him into a creator of his destiny.

In this episode of Direct AF Sales, Lisa and Tony stir you up with a mind-blowing conversation. They cover up a ton of great stuff on Tony’s past, contributing a great deal to his entrepreneurial journey, how he found a niche to build his multi-million dollar business, what core values he glued to, and much more. Tune in not to miss any rare, powerful qualities that imbibing can take you a level ahead.

What you will learn:

• How being born with a humble background, hard-working parents, facing various challenges, and an internal drive to ‘get what I want’ helped Tony build a strong foundation. 
• What hardships he took up in his early years.
• Why it is essential to keep even the slightest commitment to yourself and never lie on that.
• What instigated Tony to write his book ‘Side Hustle Millionaire’ which turned out to be one of the bestselling books.
• And much more!

Favorite Quote:

“Confidence is not something you're born with. It's not genetic but learned behavior. It’s things that we believe and things that we shouldn't believe that are holding us back.”

-          Tony Whatley

How to Get Involved:

Connect with Tony:

365 Driven

Side Hustle Millionaire Book

LinkedIn

Facebook

Connect with Lisa:

Win A Free Copy Of Direct AF Sales

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales.  Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review, letting us know what you thought. Your feedback means the world!

Have you ever visualized what life’s going to look like with that one bold step you haven’t yet taken in fear of failure?  Fear of failing can turn you cripple –holding you back ruining some of the most incredible opportunities along your way. But not everyone succumbs to it.

Tamra says, “The times that I failed were my absolute greatest lessons and what really propelled me forward every time, so now I have no fear of failure.”

Having an entrepreneurial bent of mind, Tamra discovered she wanted to start something of her own in her early 20s while she was working at her Dad’s office and parallel in a clinic. She says, “I visualized what I wanted for my life outside of being someone's daughter or someone's employee and what that would look like.” Being in wellness and body treatment for years lent added dimension for her. Tamra Wilson is now the Personal Development Life Coach at Tamra Leigh Coaching, empowering women to find meaning and true purpose in their lives. 

In this episode of Direct AF Sales, Tamra gives an authentic account of her extraordinary life journey to Lisa. She lets on her fears, apprehensions, struggles, imposter syndromes, and every negativity putting bumps on her pathway and how she beat them down with her confidence, clear vision, an intense passion for her work, and guidance of her coach. Tune in to be encouraged, equipped, and elevated from where you are at present to where you want to be in the future.

What You Will Learn:

• What Tamra did to deal with the low times in her life and what helped keep her head and mindset in the proper place at such times.
• How her “fake job'' turned into a “ real job” in her life.
• Why Tamra feels it’s crucial to find a good coach in life and how she benefited from her coaches.
• And much more!

Favorite Quote:

“An important part in finding a coach is just being sure that you're going to be able to work well together, and then it's life-changing.”

-Tamra Wilson

Connect With Tamra:

Website

Facebook

Instagram 

How to Get Involved:

Win A Free Copy Of Direct AF Sales

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales.  Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to  Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Please leave a rating and a review, letting us know what you think about our show. Your feedback means the world!

Ever have you imagined a marathon runner making a mark with her incredible performance in Direct Sales and Network Marketing? Scottie grabbed the opportunity, discovered a new path, and excelled in it. A “Mom of three” got reconnected to her true passion after years.

As she says, “I feel like I have had kind of a Renaissance…I needed something that was going to put some fuel into my tank that I needed that was outside of the identity of just mom.”

Scottie Durrett had run in a couple of marathons, ultra-marathons, and many more, accomplishing extraordinary feats. She had been in Retail Sales and other services, always enjoying new stuff, giving her 100%. Starting her entrepreneurial journey with Network Marketing had been challenging, but her persistent self and past experiences never let her step back. Now, she is a self-motivated, powerful woman winning every step she makes.

In this episode of Direct AF Sales, Lisa and Scottie dive deep into the path of making a true entrepreneur. The women believe it will never be smooth terrain unless you break your way with “discipline, consistency, resilience, grit, and self-belief” and many more.  Tune in to listen to this fascinating conversation and prod yourself into ‘what could be your next move to your dreams’.

What You Will Learn:

• What parallels exist between training yourself up for a Marathon and an entrepreneurial journey.
• How Scottie dealt with criticisms made in an attempt to derail her journey.
• How easily you can get discouraged and unmotivated by comparing your journey of success with someone else’.
• Why entrepreneurial journey cannot lead to overnight success and what it requires to make ‘a success story’.
• And much more!

Favorite Quote:

“Celebrate all the wins, no matter the size. And just trust that if you put in consistent, hard work, it will compound, and it will turn into something unbelievably amazing.”

• Scottie Durrett

Connect with Scottie:

LinkedIn

Instagram

Facebook 

How to Get Involved:

Win A Free Copy Of Direct AF Sales

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales.  Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to  Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review, letting us know what you thought. Your feedback means the world!

Myths and prejudices about Direct Sales /Network business overshadow the truths lying behind it. Lisa is adventurous to explore the unknown and gain a perception. Stepping into Direct Sales and Network Marketing had not been an easy and willing choice for her. As she says, “I said no, like most people at first, and eventually, I joined knowing that I would fail at it or that it was a scam.”  But as she got the ball rolling, she never had to look back.

Lisa Hocker is a former Prosecutor, Public Defender, and Criminal Defense Attorney turned Entrepreneur, Network Marketer, Global Team Builder, Coach, and many more. She is the author of the Bestselling book –‘Direct AF Sales’, demonstrating simple, practical tools to make a true Entrepreneur and grow productive in Network Marketing.

In this first episode of Direct AF Sales, your host Lisa welcomes you all to the podcast, introduces herself. She gives an insight into her journey with Direct Sales relating her initial fears, anxiety, and apprehension, gradually giving way to love, passion, and firm belief for her new venture. Tune in to grab what more she has in store for you!

What You Will Learn:

• How long Lisa had been practicing Criminal Law and how she got into Network Marketing.
• What feats she has accomplished in her journey so far.
• Why Lisa decided to launch this podcast and what she intends to deliver to people.
• And more!

Favorite Quote:

“One of the goals that I have with this podcast is to educate people about what Entrepreneurship is; the nitty-gritty, the nasty, the good, the great, and what it isn't.”

-          Lisa Hocker

How to Get Involved:

Win A Free Copy Of Direct AF Sales 

LinkedIn

Instagram

Facebook

This podcast is all about unapologetic, honest and raw discussions, ideas, strategies, and guests who share new ideas for individuals with side gigs or full-time careers in sales. Look for episodes with action plans, mindset work surrounding what it takes to succeed in today’s competitive selling and consuming environment.

We sincerely hope you enjoyed the episode. If you still have an appetite, hop over to  Apple Podcasts for more. Like and share to help spread the word. We appreciate your support—and we hope to return the favor. Leave a rating and a review, letting us know what you thought. Your feedback means the world!