Disconnected
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Disconnected episodes

  • Unhinged Marketing & The Metaverse’s Gentle Demise with Jen Campbell, Felina Tan and Jason Kapadia #53

    Have you ever seen a social post and thought, ‘How the hell did they approve this?’

    No longer is that the sign of a disgruntled employee, but a viable tactic known as ‘unhinged marketing’, and it’s taking social platforms by storm.

    It’s the topic that kicks off a packed Disconnected where we tackle Threads’ waning user base, the Metaverse’s demise, algorithm-busting bills, and more with Jen Campbell, Jason Kapadia and Felina Tan.

    This episode of Disconnected covers:

    • The rise of ‘unhinged marketing’
    • Threads’ flagging active user base
    • The EU ditching algorithms
    • A slow death for the Metaverse
    • Depp vs Heard and the court of public opinion

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    36 min
  • Twitter/X Stealing Usernames, Canada in the Dark & Modern Multitasking with Jag Sharma and Jason Kapadia #52

    No username is safe from X (the artist formerly known as Twitter).

    The platform is making yet more sweeping changes, reclaiming handles from users and introducing a revenue sharing model - and that’s not even the most world-altering social media news this week…

    Join Jag & Jason as they take us through Meta’s news ban in Canada, Gen Alpha introducing a new kind of split screening, and Zoom… ordering people back to the office?

    This episode of Disconnected covers:

    • Twitter/X reclaiming notable handles from its users
    • Whether revenue sharing for tweets will change the platform
    • The new potential for disinformation in Canada
    • Our youngest generations taking split screening to a new level

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    35 min
  • Creative World Cup Campaigns & Barbie: Queen of the Virtual Influencers with Jen Campbell & Felina Tan #51

    Of all that’s in the media right now, two things are inescapable: the Women’s World Cup and Barbie.

    That’s thanks, in no small part, to a shift in the way that tech and media are bringing these spectacles to life; a fascinating evolution which centres this week’s episode of Disconnected…

    Join Jen Campbell & Felina Tan as they dive into the world’s most influential influencer, the best use of deepfakes we’ve seen so far, and much more!

    This episode of Disconnected covers:

    • The evolution of print media for women’s football coverage
    • Changing people’s perceptions through genius marketing
    • Staggering stats about women’s roles in the tech industry
    • Barbie’s domination & the resurgence of virtual influencers

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    30 min
  • Threads’ Path to Global Domination & The UK vs Encryption with Jag Sharma, Jason Kapadia and Dan Johnston #50

    Threads is taking the world by storm - but is it full-force or just a tempest in a teapot?

    It’s only one of the battles on Meta’s warfront, as they look set to fight the corner for end-to-end encryption against the UK Government’s plans to create a back door.

    Join us as we pull on the biggest tech threads this week with Jag Sharma, Jason Kapadia, and a special guest in our Producer, Dan Johnston!

    This episode of Disconnected covers:

    • Threads’ stratospheric launch & how it’s taking on Twitter head-on
    • The ever-looming promise of Tesla’s self-driving technology
    • Debunking ChatGPT’s declining numbers
    • The UK Government’s campaign against end-of-end encryption

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    39 min
  • The Musk vs Zuckerberg Cage Match & Meta’s Money Woes with Jag Sharma, Jason Kapadia and Jen Campbell #49

    Mark Zuckerberg is engaged in battles on many fronts these days…

    While he prepares for a much anticipated cage match with Elon Musk, it’s Meta’s sizable losses that are prompting a rethink of the VR space - especially since Apple’s major steps last month.

    Grappling with this and more on Disconnected, Jason, Jen and Jag bring us the latest on YouTube’s misinformation policy, AI already taking jobs, and the death of the LinkedIn ‘thought leader’.

    This episode of Disconnected covers:

    • AI usurping more industries for their jobs
    • LinkedIn’s generative AI tools spelling the end of thought leaders
    • YouTube overturning its policy on election misinformation
    • Meta’s massive losses and an upcoming VR subscription plan
    • The blockbuster cage match between Elon Musk vs Mark Zuckerberg

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    35 min
  • The Chatbot for Swedish Furniture, Your Home is Too Smart & Apple vs Mixed Reality with Felina Tan, Jen Campbell and Jason Kapadia #48

    A chatbot is for life, not just for 2023.

    Everyone seems to want a piece of the AI chatbot pie, even the likes of IKEA and Instagram, prompting the key question: why? Answering that question this week on Disconnected, we have a magnificent return from the lovely Felina Tan, alongside the usual suspects of Jen & Jason! 

    We touch on homes getting too smart, changes to YouTube’s Partner Programme, and whether Apple’s Vision Pro can shake off the problems plaguing mixed reality headsets that have come before…

    This episode of Disconnected covers:

    • Whether it’s worth being an influencer anymore
    • Apple’s Vision Pro vs the jaded history of mixed reality
    • Smart homes being made too smart
    • IKEA and Instagram hopping on board the chatbot hype train
    • Meta’s hope of creating a Twitter rival

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    29 min
  • Our Impending Extinction, Photoshop’s Artificial Reality and Elon vs Misinformation with Jag Sharma, Jen Campbell and Jason Kapadia #47

    When AI grows smarter than the human race, could we stop it wiping us out?

    There’s plenty of good in artificial intelligence tools, like Adobe’s generative fill revolutionising photo editing, but where the AI train stops, nobody knows…

    Jen, Jag and Jason mull over our very existence in a dramatic episode of Disconnected, along with a warning for Android users and Elon’s latest battles.

    This episode of Disconnected covers:

    • Signs of AI’s capability to cause our extinction in the wrong hands
    • Adobe and Windows’ new game-changing AI tools 
    • Twitter pulling out of the EU’s Code of Practice Against Disinformation
    • An Android app tracking users, and why you should perform a software update immediately

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    34 min
  • Your New AI Girlfriend, Tracking TikTok’s Fare-Dodgers & Tech for Good with Jen Campbell, Jason Kapadia and Jag Sharma #46

    Your new girlfriend could cost you a dollar per minute.

    AI chatbots are nothing new now, but a clone of influencer Caryn Marjorie is paving the way for a future where you can converse with anyone, anytime - but is that more of a thrill or a threat to society?

    Elsewhere in this week’s Disconnected, face-altering filters are put under the microscope, TfL using TikTok to crack down on fare-dodging, and some marvellous new accessibility features in Apple’s pipeline.

    This episode of Disconnected covers:

    • A new AI chatbot to become your girlfriend at $1 per minute
    • Regulation on face-altering filters
    • iOS’ fantastic upcoming accessibility features
    • How TfL are using TikTok to catch fare-dodgers

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    27 min
  • $150 Deepfakes, Twitter’s New Competition & The Impending Death of Short-Form Content with Jag Sharma, Jason Kapadia and Jen Campbell #45

    Do you own the copyright to your own likeness?

    We’re in the wild west of ‘deepfakes’; enabled by AI, and now being monetised by Tencent. 

    Beyond this trust-wavering news, we’re seeing a Twitter competitor from Twitter’s own former CEO, and a pivot towards long form content from the very platforms that demanded shorter content in the first place…

    Jen Campbell, Jason Kapadia & Jag Sharma take us through it all in this week’s Disconnected. 

    This episode of Disconnected covers:

    • Tencent’s commercialisation of deepfake tech
    • Jack Dorsey’s Blue Sky social, and more Twitter competitors popping up
    • Social platforms pivoting back to long form content
    • Updates to Snapchat’s ad opportunities

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    32 min
  • Voice Clone Extortion and the Rise of WaterTok with Jen Campbell and Jag Sharma #44

    Your voice is no longer uniquely your own.

    With AI at the centre of two controversies this past fortnight - voice clones and fake photography - it’s clear that we’re seeing new uses for technology at a rate beyond which we can hope to keep up.

    Meanwhile in the tech world, social media trends have transformed the approach to drinking water, and Twitter’s ‘freedom of speech, not freedom of reach’ is confusing many.

    Here to make sense of all this, and consider where it’s all going, are the wonderful Jen Campbell and Jag Sharma on this week’s Disconnected podcast.

    This episode of Disconnected covers:

    • The remarkable growth of the WaterTok trend
    • Twitter’s ‘freedom of speech, not freedom of reach’ approach to hate on the platform
    • Sony World Photography Awards being duped by AI
    • Voice clones being used for extortion

    Jag Sharma:
    https://www.linkedin.com/in/jagsharma
    https://www.instagram.com/jagsharma/

    Jen Campbell:
    https://www.linkedin.com/in/jennifer-m-campbell/

    Jason Kapadia:
    https://www.linkedin.com/in/jasonkapadia/
    https://www.instagram.com/jasonkapadia/

    Felina Tan:
    https://www.linkedin.com/in/felinagabrielletan/

    Matt Webster:
    https://www.linkedin.com/in/mattwwebster/


    30 min

About Disconnected

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Disconnected shines a light on the secrets and the impact that social media and technology is having on our society, culture, politics, human interactions, and behaviour. My name is Jag Sharma - and…