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In less time than it takes to make dinner.
Your days are filled with chasing after your kids, serving your clients, planning dinner, trying to get that last load of laundry folded, and so much more...It�s like you never have enough time to get #allthethings done. Forget about making time to build your brand! There�s no way you can possibly fit that into your already packed days. From one business-owning mom to another, I get it. I�m a brand strategist, and even I struggled with this in the beginning. But what if I told you that starting to build your brand doesn�t have to be exhausting or time-consuming? I�ve got some knowledge that I�m happy to share with you, and it all starts with discovering your brand values.
It�s a simple place to start without adding yet another overwhelming task to your to-do list. Ready to start building your brand with an impactful strategy? Ready to do it in less time than it takes to make dinner? These tips to find your brand values will help you build a strong foundation for your brand and allow you to get back to business in no time--or at least allow you to make sure Johnny isn�t pulling all the pots and pans out of the cupboards again. Whatever you have to get back to, here is my simple, time-saving process to build a strong foundation for your impactful and profitable brand.
Schedule it
You want to find your brand values in a timely fashion, right? There are time constraints you have, so the most important thing to do is figuring out how to fit it into your calendar. My recommendation is to pick a day on your calendar that allows you thirty minutes to work on it. For me, if it�s not scheduled, it�s likely not going to get done. So by scheduling it, I�m committing to it. Maybe you�re the same way. Otherwise, it can get lost among the kids� activities, the emails, the dirty dishes, etc. So commit to the day and time for yourself.
And I know that thirty minutes doesn�t seem like a lot, but it�s enough time to work through the brand values discovery process. You might be surprised by what you can do in thirty minutes. Working in 30-minute intervals is actually a productivity technique called the Pomodoro method. I won�t go into depth on that today, but I just want you to know that you can build a strong foundation for your business in a short amount of time, even with everything else going on. I believe in you!
If you want to save even more time in discovering your brand values, you can download my free journal prompts here. I�ve created these journal prompts for you, so you can make the most of your 30-minute sprint session! It�s the easiest way to get started.
Find your why
Next is one of my favorite things to do ever...Journal! Answering some journal prompts will help you dig into your why--the purpose behind your brand--getting to the heart of your values. You don�t necessarily have to journal in a notebook. Use whatever you like to record your notes. Whether that be Voice Memos, a Word/Google Doc, tattooing it on your arm, etc. just pick the note-taking method that works best for you. The most important thing is to ask yourself thought-provoking questions that help you discover your why.
Here are a few of my favorite jou...