ATW - SDCF Masters of the Stage

Discovering Talent and New Work: Robyn Goodman


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At its 2013 Emerging Artist Symposium on Musicals, Robyn Goodman, Commercial Producer and Founder of Second Stage Theatre, spoke with SDCF Producing Director Ellen Rusconi about discovering talent and developing new work in today's dynamic theatre climate. Goodman ("Rodgers and Hammerstein's Cinderella," "Avenue Q," "In the Heights," "Altar Boyz") infuses her perspective as an actor turned producer with a well-rounded view of a production from page to stage and everything in between. Listen as she offers insight on keeping up with trending audience interest and younger sensibilities, procuring a strong design team, giving a memorable interview, and recognizing commercial viability in unexpected places.
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ATW - SDCF Masters of the StageBy American Theatre Wing and SDCF

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