Do full price promotions work better than deeply discounted, 90% off promotions? Cam and Casey dig through the Viral Launch data to find out.

Dispelling Myths: 90% Off Promotions

"The Seller's Edge" podcast is a window into the world of eCommerce and the art of selling. 
Explore the strategies, tactics, and secrets that top sellers use on their way to success. Learn about all aspects of eCommerce, from leveraging viral trends to mastering the art of customer service. Hosted by Jonathan D’Ambrosio, each episode is a treasure trove of knowledge, where you'll learn many valuable tidbits about selling in the digital age. Whether you're a seasoned eCommerce pro or just starting your online selling journey, "The Seller's Edge" is here to help you in the fast-paced world of digital retail. Welcome to "The Seller's Edge”.

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Steven Pope’s Tips for FBA Sellers: How to Make Money on AMZ

Join us for an insightful episode where we sit down with Gary Milkwick from 1-800Accountant to explore the complex world of small business finance. In this episode, you'll learn about the unique tax challenges that small businesses face and practical solutions to navigate them. We'll also discuss the significant rise in entrepreneurship and how this surge is reshaping the business landscape. Gary sheds light on why many small business owners hesitate to hire accountants despite the potential benefits, and what this decision could mean for their financial health. Additionally, we delve into the latest technological advancements that are transforming financial management for small businesses, making it easier and more efficient than ever before. 1-800Accountant specializes in providing personalized accounting services to help businesses of all sizes achieve financial success. Whether you're a seasoned entrepreneur or just starting, this episode is packed with valuable insights to help you thrive. Tune in now to gain expert advice and stay ahead in the competitive business world!

Small Business Tax Hacks: A Roadmap to Financial Success

Get a stronger sense of ecommerce branding and marketing strategies with Shannon Curley, the Director of Marketing at Carbon6. Shannon brings a wealth of experience across diverse industries, including toys, tech, and gaming. Listen to her full conversation with host Jonathan D’Ambrosio, as they discuss understanding customers, crafting a message, and how to stand out from the crowd. Episode 12 of The Seller’s Edge, Shannon and Jonathan talk about:   01:26 - The Impact of Branding   02:20 - Educating Consumers about FBA Sellers   04:25 - The Foundation of a Brand   05:27 - Ideal Ways of Knowing Your Customers   06:43 - Balancing Aesthetics with Information   07:36 - Why Having an ‘About Us’ Page is so Important   08:28 - The Risks of Exclusion   09:07 - How Companies Endanger Profits   11:36 - Always Be Authentic   13:06 - Copy vs. Visual Design   15:33 - The Power of Before/After Images   17:03 - How to Use Colors in Branding & Logos   20:17 - Why Brands Fail to Compete   22:13 - The Potential for Growth in E-Commerce   Key Takeaways:   Know Your Customer And What They Want   Establish A Dtc Brand And Sell On Amz   Concentrate On Providing Information & Value   Be Inclusive   Don’t Underestimate Images   Be Original To Stand Out.   Learn How To Drive Change    

SELLING WITH PURPOSE: WAYS TO BUILD A BETTER BRAND ON AMZ

Join host Jonathan D’Ambrosio on The Seller’s Edge as he sits down with Jillian Losik, the Amazon expert and strategic mind behind Emarketplace Management. Together, they explore the intricacies of successful ecommerce, covering topics from ad strategies to sustainable growth. Discover how to elevate your brand with innovative tactics and strategic insights from Jillian. Key Takeaways:  The importance of having a strong product and strong values Effective ad strategies for those on a tight budget Why treating your DTC site as a competitor is a mistake of the past Insightful tactics for dominating keywords and converting cart abandonments  If you're looking to elevate your ecommerce game, be sure to connect with Jillian and her team at Emarketplace Management. Visit their website at eMarketplaceManagement.com for a free account audit or connect with Jillian Losik directly on LinkedIn. Jillian's LinkedIn: linkedin.com/in/jillian-losik EMM website: https://emarketplacemanagement.com/  Don't miss this opportunity to gain valuable insights and strategies that can help take your online business to new heights. Tune in to The Seller’s Edge with Jonathan D’Ambrosio and stay ahead in the world of ecommerce.  

The eCommerce Playbook: Expert Tips for Brand Success

In this episode of The Seller's Edge Podcast, host Jonathan D'Ambrosio explores the inspiring journey of Tina Rajani and Kim Pabla, founders of Tiny Sprouts Foods. Tina and Kim, two passionate mothers and entrepreneurs, share their story of leaving stable corporate jobs to pursue their dream of providing healthier food options for children. From leveraging influencers to scale their brand, navigating the challenges of Amazon, and participating in Whole Foods' LEAP program, Tina and Kim discuss the key strategies and decisions that have led to their success. Join us for a deep dive into the world of children's nutrition and entrepreneurship, and gain valuable insights and inspiration for your own business journey.

Dispelling Myths: 90% Off Promotions

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