Dispensary Marketing Podcast

Dispensary Loyalty Programs Do NOT Create Loyalty - SpringBig & InteQ


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In this episode of The Dispensary Marketing Podcast, we have SpringBig founder Jeffrey Harris for an honest conversation about what actually separates elite cannabis operators from those just scraping by.

Jeffrey shares insights from working with thousands of dispensaries, including why loyalty programs alone do not create real customer loyalty, what dispensary owners consistently misunderstand about retention, and how strong retail fundamentals drive revenue long before software ever does.

You’ll learn:

  • What separates elite dispensary operators from the rest

  • Why loyalty programs don’t create real loyalty

  • The core drivers of repeat revenue in cannabis retail

  • Lessons from building and scaling a cannabis tech company

This episode is a must-listen for dispensary owners, general managers, and executives who want to build a sustainable cannabis retail business focused on repeat customers, strong margins, and long-term growth.

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Dispensary Marketing PodcastBy Brandon Quan