The Business Communicators

Disruption: Data Analytics, Influencers and Making 2020 Work for You


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Innovation and finding your discomfort zone can make or break your business. So, how can you make 2020 work for you? Mike Berland, the founder and CEO of Decode M, an insights and strategy firm based in New York, joins The Business Communicators to discuss maintaining momentum in a chaos-driven world, data analytics, digital innovation by the professional sports leagues and brands that have pivoted successfully during the COVID-19 pandemic. 

Berland brings decades of knowledge to the conversation from his time spent time working as an executive with Edelman, the former head of communications for the NHL, and a strategic advisor for former NYC Mayor Michael Bloomberg and former Secretary of State Hillary Clinton. Listeners will hear his insights on:

  • What brands have captured momentum and are thriving amidst the constant crises of 2020?
  • What are the threats to momentum that leaders and entrepreneurs should be aware of when it’s sidelined by something like a global pandemic, massive protests, and a volatile election?
  • What steps can communicators take to pick up speed and reach maximum momentum quickly once it’s all over and life is back to business as usual?
  • And so much more.

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The Business CommunicatorsBy Austin Staton, Hattie Horn, Thomas Baen, Kim Davis

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