Dirk Beveridge is the Founder of Unleashwd and the Executive Producer of the "We Supply America" Tour.

Peter Brown is a Lighting Consultant for Lighting Transitions, and he believes we need better-educated buyers.

Mike Wentz is the Vice President of Sales for IDEA and Dena Barrett is the Director of Digital Operations and Marketing for IDEA.

Dr. Bill Conerly has more than 30 years of experience helping companies during changing and challenging economic times.

How are rebates impacting lighting controls?

Michael Colligan recaps a story of his vacation to his family’s cottage in a remote area. While he was excited to share the natural night sky with his children, due to light pollution over the years, you can no longer enjoy the beauty of the night sky the way it used to be.

Digital Adjustable Lighting Interface is a platform that plugs directly into a driver, and was first used on fluorescent bulbs. Now, Europe uses them in a wide variety of LED lighting projects. But the U.S. is not. What is the benefit, and should the U.S. do something to catch up?

The association is running all contests at the same time to make sure you don't miss any deadlines.

Midstream and Direct Install rebate programs have been around for a long time, but do you know enough about them and are you getting the most out of them for your lighting sales?

Brian Rooney is the Principal at Callas-Kingsley Electrical Sales and a 2018 tED magazine "30 Under 35" award winner. David Tozi is the Regional Sales Manager for WESCO and a 2021 tED magazine "30 Under 35" award winner.