Whether you are a seasoned family lawyer or are new to the practice of family law, maintaining and enhancing your reputation, especially your online reputation is critical to your success. Insufficient and/or unflattering information about you online is bound to raise concerns among prospective clients who Google you. And, we know they will Google you, even if you were referred to them.

Divorce Magazine Teleseminar: An Insurance Expert Discusses a New ProductDesigned to Protect Divorcees in Cases of Future DisabilityHosted By: Dan Couvrette, CEO, Divorce Magazine Guest Speaker: Financial Advisor & Founder of The Bloch Agency - Ken Bloch Sr.Divorce often creates cause for concern regarding your family’s financial future.Fortunately, The Bloch Agency has developed a brand new insurance productthat reduces future financial stress for people who are going through divorce, by guaranteeing that alimony, child support, and other expenses will be covered in cases of future disability.Speaker Bio: The founder of The Bloch Agency, Ken Bloch Sr. is also one of the founding partners of The Plus Group, the nation’s premier disability marketing organization. With over 40 years of experience, Ken is regarded as a leader in the insurance industry. He has been published in Life Insurance Selling, Broker World, and The Charlotte Observer; he was also a keynote speaker at Disability Income Officers Roundtable, served on the NAIFA 2012/2013 Board of Directors, and was named 2007 Financial Advisor of the Year.

For many firms, word-of-mouth (a.k.a. "referral") marketing is the lifeblood of their marketing effort. However, quite often, most firms are passive or needlessly conventional with this important source of new business. They either take a wait and see approach, or they use old strategies that aren't taking advantage of new technologies.

To really achieve the full benefits of referral marketing, you need to ensure that they're proactive and dynamic. Tune in and find out:

The 3 step process to nurturing your referral network

15 practical ways to keep the referrals coming, including:

How to create a memorable experience for your client

Thanking your referral sources 3 times

Using Social Media: Linkedin, facebook company page, google+

Using workshops, teleseminar or podcasts

Getting your articles published

Mingling with professionals who are not in your industry, and more

About our Guest Speaker:

Dan Couvrette, CEO, Divorce Marketing Group, Publisher of Family Lawyer Magazine and Divorce Magazine, and Martha Chan, V.P. Marketing of Divorce Marketing Group, Editorial Director of Family Lawyer Magazine and Divorce Magazine. Both Martha and Dan have over 30 years of marketing experience and have spent the past 16 years promoting divorce professionals.

Divorce Marketing Group is the only marketing agency dedicated to helping family lawyers and divorce professionals grow their practices. We understand the divorce market better than any other agency and can help divorce professionals effectively reach divorcing people with the best message possible

By Dan Couvrette, CEO, Divorce Marketing Group, Divorce Magazine and Family Lawyer Magazine.

Guest: Judge Michele Lowrance, Circuit Court, Cook County, Illinois. Judge Lowrance spent 20 years as a domestic relations lawyer prior to becoming a Domestic Relations Judge in the Circuit Court of Cook County in 1995. She authored the book The Good Karma Divorce and has been a guest on Good Morning America, The CBS Morning Show, CNN, ABC and other shows. She also appeared, produced and hosted radio shows and is a regular guest lecturer.

SUMMARY OF THIS PODCAST:

Judge Michele Lowrance shares skills that are not taught in law schools

Find out the 3 levels of pain divorcing people experience and what divorce attorneys can do to help

Why developing “Emotional Intelligence” is vital to lawyers

How her ‘Reality Map’ helps lawyers keep their fees and clients’ emotions and expectations in line

How the legal system needs to be updated

How her book, The Good Karma Divorce, helps people heal from divorce

Are you getting less clients than before? Are you a new family lawyer who just started a new practice and want more clients? Or do you simply want to grow your practice? Do you know why other law firms are growing and yours is not? No matter where you are at with your family law practice, if you want more clients, you need to attend this Marketing Teleseminar. In this Marketing Teleseminar, we will share with your our 3R Marketing principles and show you how you can be:

Recognized

Remembered and

Retained

Teleseminar Leader

Dan Couvrette, CEO of Divorce Marketing Group, Family Lawyer Magazine and Divorce Magazine, is a recognized expert at promoting divorce professionals and helping them grow their practices.

Most of you are probably aware of Google as a search engine. But are you aware of the many free features Google has to offer that can help you market your practice?

Learn How to Develop Your Referral Network

In this Teleseminar, learn how to

develop your referral network online

establish yourself as a credible authority online

keep yourself top of mind with your referral sources electronically

We will discuss the most efficient and effective ways of organizing and using:

Your website

Podcasts / teleseminars

Social Media: Linkedin, facebook, twitter

eNewsletter

Online press releases

We have seen flat fees being used by some family lawyers, mediators and Certified Divorce Financial Analysts. These professionals remain to be the minority. While the marketing benefits of the flat fees approach is little bit more certain, most professionals are concerned about how to make it work and what might some of the downside be.

This month's TeleSeminar is an exploration of the advantages of charging flat fees rather than billing hours.

Our guest speaker, Lee Rosen, has employed fixed fees exclusively in his 10-attorney practice for more than a decade. He will explain how, in his view, the hourly billing model doesn't work anymore for family lawyers. It drives practices in directions that make for unhappy lawyers and unhappy clients and that there's got to be a better way.

His approach has evolved into to a win-win arrangement for his firm, his lawyers and his clients. In this teleseminar, Rosen will:

1. Explain the rationale for flat fees,

2. Provide practical insight into how he makes it work,

3. Tell the story of how his transition to fixed fees nearly put him out of business, and

4. Explain the practical economics of running a practice without the burden of keeping time records.

About Our Guest Speaker – Lee Rosen, Family Law Attorney

Lee began his legal career in 1987 and is the founder of the Rosen Law Firm. As Rosen's Chief Executive Officer, Lee oversees strategic planning, staff development and fiscal management. Never idle, he has served as a Council member of the North Carolina Bar Association Family Law Section and Law Practice Management Section, as chairperson of several committees of the American Bar Association, and as editor of Family Forum, a publication of the North Carolina Bar Association. As if that weren't enough, he serves as a member of the editorial board of the Family Advocate, the largest circulation family law publication in the country, and he is a legal advisor to the National Council of Juvenile and Family Court Judges, which included working on the Model Code on Domestic Violence.