You’re not the best because you have the best product, service, location, systems, or processes. You’re the best because you’re the best known. So, how do you become the best known?

Today, we’re sharing the story of Dawkins Media Company. The pandemic forced some doors to shut, but with a little innovation, hard work, and story telling, a new door opened: Dawkins Media Company.

Expect an experience every time you tune in. We’ll tell stories, talk about us, and hopefully help you out in your social endeavors as well.

Brighten up the shop, encourage selfies in-store, use your highlights for menus on Instagram, and get in the kitchen.

Don’t overproduce, use good lighting, Insta is everything, and get customers in on it.

If it’s gonna work for you, you’ve gotta capture your culture, finish your profiles and show the social proof for the love of God. You got this. If not, we can help.

If I sold burgers, this is how I would do it. I would do more, but I would start with showing my audience how I make my burgers, building a strong consistent social presence, and responding to every review, good or bad.

Check out the sawmill branch trail when you get a chance! We love Summerville!

Let’s take a trip to Matt’s Burgers & Swank Desserts! Then let’s talk about Social Posting frequency. Tasty and educational!

Why are we doing this podcast (every Wednesday by the way!)? Summerville’s history tugs at my heartstrings and it introduced us to the importance and the power of social!