In the world of business, success is often measured by money. News stories, celebrity magazines, and social media posts regularly millionaires and billionaires like Richard Branson, Daymond Dash, and others...because we want to be just like them. We read their books. We follow their morning routines. We repeat their words.  We do this because we see their success. We want to become what they are. But Peter Taunton, the successful multi-millionaire founder of Snap Fitness, asks us to look at something else when we watch these successful people. He asks us to look at their failures. Wny? Because, as he says, failure actually makes you more on an entrepreneur. Find out why in this powerful episode. Here’s What You MissedHow to teach your kids about business….at age 8How Peter turned a business failure into one of the most fast-growing fitness brandsHow to deal with critical moments in life when someone challenges your leadershipGrowing your business fastHow to bring charity into your business in an authentic wayDo you EBITDA?Learning through failed businessConnecting with old friends after your successFinding your inspirations Important Podcast Moments[1:11] Origin Stories: Peter as an 8-year old business man [6:49] Creating Snap Fitness [9:16] Prepping your business [10:37] Critical moments in your leadership [16:55] Peter’s 3 common sense rules about business [18:52] Scaling Snap Fitness into a global empire [35:49] EBITDA [31:30] Niche -ing down for successGuest BioPeter Taunton created the concept for Snap Fitness after turning a business failure where he was paid $16,000 and given no marketing budget into  a career of rapidly building and scaling fitness businesses (most notably SnapFitness) and other brands. LaConya Murray’s website LaConya Murray on InstagramLinksThe Business Plan Workbook  Survey Monkey United States Patent and Trademark Office website Think and Grow Rich The 5 Second Rule Own Your Genius Challenge Launch Legally Incubator Legal Tea Podcast Checking In With #DreamNationLike what you’re hearing? Have a comment or feedback that you want to share? Need to find an earlier episode? Dream Nation on Apple Podcasts Dream Nation podcast website Dream Nation Facebook group Catch your host on Instagram (@casanova_brooks)