The Gym Member Machine Podcast

Do gym ads still work in 2026?


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ABOUT US

Welcome to Gym Member Machine, we're a done-for-you marketing agency and growth partner for boutique training gyms around the world.

In plain English, we help gym owners make more money with less headaches (and we help you do it in ways that you, your team, your community, the people you serve, and yes, your bank account, are gonna feel awesome about).

Here’s what that actually means:

• Offer design that makes sense for you and your model

• Customized, multi-platform paid ad campaigns

• World-class gym websites and landing pages that convert

• Time-saving sales and automation systems

• Coaching, resources, and playbooks to help you turn new leads into raving-fan, referral-engine members of your gym

Biggest bragging point? In an industry where the average agency gets fired in 3 months (that's 33% churn for those counting at home), we've been at an average of 2-3% churn for the last 5-6 years... all with an open door for our clients to leave whenever the heck they want (no long-term contracts here).

Want to see if we're full of it for yourself? Book a SUUUPER high-pressure get-to-you-know-call here 📞

Full transparency, we only invite about 30–40% of the gym owners we speak with to work with us. If it's not a fit, we'll tell you (we're in this for the long game and don't have any "532 members in 3 seconds with no work" fairy tales to sell ya).

If you’re serious about growing your gym and want a straightforward, honest conversation about where you are and where you’re trying to go, book a call.

Either way, we're rooting for ya 💪

TIMESTAMPS
00:00 Intro
02:10 Do Facebook ads still work for gyms?
04:50 How much should I spend on ads?
08:34 Should I run my own ads or hire someone?
11:06 The 4 types of offers to run
14:52 Free offers (if you've got it, flaunt it)
18:24 The contrasting A/B offer
21:28 Getting leads but no one signs up?
23:29 How long until ads start working?
25:02 Facebook vs Google ads
27:36 Do you need a website or just a landing page?
28:22 Who should (and shouldn't) run paid ads

...more
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The Gym Member Machine PodcastBy Gym Member Machine