Four years ago when I first built and launched my group program Your Simple & Spacious Business I made a very gut driven decision to price it as a lifetime offer.

Instead of needing to continue to renew and pay to keep access to all of the resources, coaching, and community inside members pay just once and then continue to get access at no extra cost.

Do I have any regrets? No.

Even though I know I’d make more money if existing members had to continue to keep paying, and therefore need to do less marketing to welcome brand new members in each year, I’m so glad that I priced the program this way.

But does that mean that I recommend this pricing structure to everyone else? Not really.

And would I do it again for a different offer? I don’t think so.

In today’s podcast episode I dive deeper into all of this and share all of my feelings, thoughts, and lessons learned from pricing an offer this way and why it’s the best worst business decision I’ve ever made.

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This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit yoursimpleandspaciousbusiness.substack.com