One of my big goals for this year was to redefine what launching my group program gets to look and feel like in my business.
After four years of doing three enrolments a year and putting a whole lot of energy into the warm up and launch window I knew that my body couldn’t sustain that anymore.
And not just that, I also just felt really done with that type of approach to launching.
I wanted it to feel way simpler, much more low-lift, and gentler on my nervous system too.
So I decided to really slow down and soften my sales cycles this year.
To do six mini low-lift enrolments instead of putting pressure on just three times a year to reach my sales goals.
To sell to smaller segments of my email list and prioritise the waitlist most of all.
And to opt-out of the narrative that we need to churn out more content, build more hype, and create more urgency to make enough sales to sustain our business.
In today’s episode I share how my mini enrolments have been going so far this year, all of the numbers and sales, what I think has been supporting these sales cycles to gently thrive, and encouragement for you if you’re craving a slower, gentler, more low-lift approach to selling in your business too.
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