Visibility Era

Do You Need a Press Page on Your Website? What to Include + Real Examples | Ep139


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Do you actually need a press page on your website...even if you haven’t been featured in Forbes or Vogue yet?

Check out the full blog post collaboration with  ⁨@MariahMagazine⁩ https://www.mariahmagazine.com/press-page-on-website/

Short answer: yes! Here's exactly what we tell brands.

In this video, we break down:
✨ What a press page actually is
✨ Why every founder and product brand should have one
✨ What counts as “press” (you probably have more than you think)
✨ What to include on your press page
✨ How to design it strategically
✨ Real examples of strong press pages

A press page isn’t just for journalists. It:
• Builds credibility
• Helps podcast hosts and editors vet you
• Turns one feature into long-term momentum
• Converts customers faster
• Positions your brand as media-ready

If you’ve been wondering:
“Do I have enough to create one?”
“What even goes on a press page?”
“Is this only for big brands?”

This episode walks you through exactly how to build a press page that supports your visibility and growth.

👋 New here?

I’m Bridget, co-founder of Visibility on Purpose, a PR strategy + consulting studio helping founders and product-based brands get seen, featured, and remembered ...without relying on expensive agency retainers.

🎁 Want Help Getting Press?

If you don’t have press yet (or want better press), start here:

👉 FREE PR Starter Pack — learn how press features actually work
www.visibilityonpurpose.com/getfeatured

👉 Personalized PR Plan — get your pitch written for you + your top outlets + a custom visibility roadmap
https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout

📌 Subscribe for weekly PR strategy, website visibility tips, and media education.

Support the show

Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout

DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty

SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP

Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured

Connect with us on and off the pod!

Website: ⁠www.visibilityonpurpose.com⁠

Instagram: ⁠https://www.instagram.com/visibilityonpurpose/⁠

Youtube: https://www.youtube.com/@visibilityonpurpose

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Visibility EraBy Bridget Sicsko and Lydia Bagarozza

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