Most pool contractors think they have a lead problem.

But here’s the truth… your problem isn’t leads. It’s sales.

In this video, I break down a case study where a client generated hundreds of leads but barely closed a handful. The issue wasn’t the ads or the targeting, it was the sales process.

Too many contractors overwhelm their sales team, burn through leads, and then blame “bad quality.” The real fix?

- Nurture your leads with consistent follow-up

- Use educational content to pre-sell before the sales call

- Stop chasing quantity and focus on quality + process

If you’ve been wasting ad spend thinking you just need “more leads,” this video will flip that belief on its head.

📲 Want help building a system that actually converts? This one’s for you.

Join our marketing secrets group: https://www.facebook.com/share/g/195zL5t4YR/

-------------------------------------

Music by @HoobeZa

Link - https://www.youtube.com/watch?v=O6nMNPQ4Vf0

-------------------------------------

#PoolMarketing #FacebookAdsStrategy #organiccontent #AquaLeads #ContractorMarketing #LeadGeneration #TrustBuilding