Billion Dollar Sellers

🐶 Does this Amazon Rufus image hack work

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Date: July 31st, 2025

Summary: Kevin King explores a potential Rufus image hack using hidden keywords, Amazon's new AI partnerships with major publishers, the controversial star-only feedback system, and how external content is reshaping Amazon's search algorithms.

Key Points Discussed:

  • Testing hidden keyword embedding in Amazon product images for Rufus
  • Amazon's content partnerships with Condé Nast and Hearst for Rufus AI
  • New star-only seller feedback system causing seller backlash
  • Answer Engine Optimization (AEO) as the new SEO frontier
  • Amazon ending FBA prep services in 2026
  • Neil Patel's 2025 SEO strategies across platforms
  • $1M/month Amazon PPC campaign breakdowns

    • Links Mentioned:

    • BDSN E-Commerce Detective Episode 1
    • BDSN Vault
    • ProductPinion
    • ImageChek tool
    • Ranking on Amazon Isn't Magic - It's Optimization Science (Rufus & Cosmo)
    • Neil Patel's SEO Strategy for 2025
    • The 5 Amazon PPC Campaigns That Took Us to $1M/Month
    • BDSN Mystery Link
    • DragonFish AEO Waitlist

      • Hot Picks:

      • Temu is struggling in US against Amazon & de minimus changes
      • The top 14 Amazon appeal questions (and answers)
      • SmartScout versus Helium 10 - how do they stack up?
      • Helium 10's Amazon to TikTok Shop one-click listing converter

        • Stump Bezos Answer: 43% of pet spending is on food, treats and supplements

        Parting Shot: "Success is not final; failure is not fatal: it is the courage to continue that counts." — Winston Churchill

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        Billion Dollar SellersBy Kevin King