Doing Business with a Servant's Heart

By Steve Ramona

Welcome to "Doing Business with a Servant's Heart," where compassion meets business and life. Join us as we explore the soul of business, guided by the unwavering principle that serving others is n

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· Business

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FAQs about Doing Business with a Servant's Heart:

How many episodes does Doing Business with a Servant's Heart have?

The podcast currently has 438 episodes available.

Doing Business with a Servant's Heart episodes:

August 17, 202616 Years Building Someone Else's Dream | Dave Gold & Becky Perez
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📝Description:
For sixteen years, Becky Perez built and ran spa after spa — making another owner wealthy while she stayed on salary with no bonus. Then her longtime friend Dave Gold showed up one day with a set of keys and a simple question: why not build your own? That decision became Golden Glow, a San Jose medical spa where patients are treated like family, not line items.
In this episode, Steve Ramona sits down with Dave and Becky to talk about what it really takes to bet on yourself and build something with heart:
Why Golden Glow is decorated to feel like a living room, not a sterile medical office
The "serve before you sell" philosophy: free consultations, honest assessments, and never selling a treatment they wouldn't do themselves
How education — not pressure — builds the kind of retention that keeps a brick-and-mortar business alive
Turning clients into community through private parties, memberships, and word-of-mouth referrals
The full menu behind the glow: Botox, dermal fillers, laser treatments, microneedling, body sculpting, and more — all performed by licensed medical staff
PS: The line that stuck with me: Becky hugs every patient on the way out. In a world where so much of business has gone cold and transactional, she built an entire company around making people feel warm, seen, and better about themselves. That's not a marketing gimmick — that's a servant's heart.
CTA: Listen to the full episode of Doing Business with a Servant's Heart, then subscribe so you never miss a story like this. Local to the Bay Area? Golden Glow is right across from Nordstrom at Valley Fair — visit goldenglow.com or call 669-444-5560 to book a free consultation.

🎯 What You’ll Learn:
✅ Build for yourself, not just for others
✅ Educate before you sell
✅ Make people feel like family

⏱️Timestamps:
[01:00] Welcome & Guest Intro
[02:00] Inside the Med Spa
[06:00] The Keys to Her Own
[10:00] Lessons & Legacy
[16:00] Advice & The Golden Glow
[18:00] Marketing, Referrals & Growth

🤝Connect with Dave Gold:
💥Web: ttps://goldnglo.com/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#Inspiration #Success #LifeLessons
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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24min
August 14, 2026The Breathwork Framework Every Overwhelmed Entrepreneur Needs | Sam Kabert
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
What if you could interrupt stress in about 90 seconds — using only your breath?
On Doing Business with a Servant's Heart, Steve Ramona talks with breathwork practitioner and author Sam Kabert about moving emotion through the body instead of burying it. Sam had the million-dollar business and the 40-under-40 title — and was numb. Here's the framework that turned it around.
Daily breath resets vs. deep breathwork journeys
The six-step B.R.E.A.T.H. process
The 90-second science behind every trigger
PS: Sam's most relatable moment is standing over the trash can, crushing pistachios he wasn't even hungry for. If you scroll or snack to dodge a feeling, this names it.
CTA: Listen now, then grab Overcome the Overwhelm at samkabert.com.

🎯 What You’ll Learn:
✅ Emotions are energy in motion
✅ You get about a 90-second window to let an emotion move through you
✅ Reactive habits like snacking and scrolling are signals, not flaws

⏱️Timestamps:
[00:00] Welcome & Intro
[02:30] Sam's Turning Point
[07:00] Breathwork, Two Ways
[11:00] The B.R.E.A.T.H. Framework
[17:30] The Pistachio Trigger
[23:00] Book, Podcast & Close

🤝Connect with Sam Kabert:
💥Web: https://samkabert.com/
💥Free Challenge: https://www.spiritualitysimplified.me/challenge
💥LinkedIn: https://www.linkedin.com/in/kabert/
💥 Podcast: https://samkabert.com/podcast/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#MentalHealth #Breathwork #Transformation
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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26min
August 12, 2026Why the Best Leaders Run Toward the Fear | David Kitchen
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Business Community https://www.skool.com/thebusinessnetwork
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📝Description:
What separates the people who chase something worthwhile from the ones who sit back and criticize? For David Kitchen — former Division 1 coach turned founder of Edge Leadership Academy — the whole game comes down to one decision: get out of the stands and step into the arena. In this episode, David and host Steve Ramona unpack why real service is impossible from the sidelines, and why holding yourself back isn't humble — it's selfish.
Here's what you'll take away:
Why "selfish and impact don't live together" — and how staying small keeps you from lighting someone else's candle
The one-vote leadership lesson from a high school coach that David still carries into boardrooms today
Why the higher you climb the org chart, the less it's about you
How to lean into fear, take messy action, and let pressure "do its work"
The truth about participation trophies — and the question that separates unable from unwilling
PS: Watch for the parking-lot story — David pulling his used truck up next to a row of Ferraris at his first networking dinner, saying the wrong thing, and shrinking into his chair. Two years later, the entrepreneur at that same table became one of his biggest clients. Proof that the door doesn't open on your timeline — it opens because you walked through it.
CTA: If five to eight minutes of this changes how you lead, share it with someone who needs it. Then catch Together We Serve — 2PM Pacific / 5PM Eastern on Apple TV, Roku, Samsung, and LG. Comment on the YouTube channel and we'll get your question straight to David. Reach David directly at @coachdkitch on every platform.

🎯 What You’ll Learn:
✅ Get Out of the Stands
✅ Take Messy Action Anyway
✅ Not Yet Isn't Never

⏱️Timestamps:
[00:02] Living in the Arena
[00:06] The One-Vote Lesson
[00:09] Humility at the Top
[00:13] Fighting Imposter Syndrome
[00:19] The Truth About Trophies
[00:23] How He Prepares to Speak

🤝Connect with David Kitchen:
💥Web: https://www.edgeleadershipacademy.com/newsletter-sign-up
💥LinkedIn: https://www.linkedin.com/in/coachdkitch/
💥IG: https://www.instagram.com/CoachDKitch/?hl=en
💥Podcast: https://podcasts.apple.com/us/podcast/built-not-born-podcast/id1538583934

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#[tag]
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
https://podcast.feedspot.com/small_business_marketing_podcasts/
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33min
August 11, 2026Kindness and Math: The Leadership Formula | James Rhee
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📝Description:
What if the two most powerful tools in leadership were the two you were never taught to trust — kindness and math? Former high school teacher turned private-equity CEO James Rhee joins Steve Ramona to unpack the philosophy behind his book red helicopter, and why leading with a servant's heart isn't soft — it's the most honest, high-accountability way to build a company and a life.
In this conversation, James shares:
The real story behind the red helicopter — a kindergarten lunch, a grieving family, and a lesson in clarity that degrees can't teach
Why he tells leaders that accounting is not math — and what most executives measure that actually doesn't matter
The difference between flying your own helicopter (agility + agency) and being a passenger on someone else's airplane
How he walked into a first-time CEO role and said, "I'm scared out of my pants" — and why that honesty transformed the company
The Friday habit that keeps him learning: only talking to people he's never met
PS: Watch how James answers "How can people get the book?" He could've dropped an Amazon link and moved on. Instead he pointed listeners straight to their local independent bookstore — because those owners spread knowledge for love, not money. That one small moment tells you everything about kindness in practice. It's not a slogan. It's a decision you make when no one's grading you.
CTA: Hit play, then use the forward and reverse buttons — James dropped tips you'll want to hear twice. Grab red helicopter at your local independent bookstore, and catch Together We Serve on Apple TV, Roku, and streaming, Fridays at 2:00 PM PT / 5:00 PM ET. And remember — kindness is a practice. Go serve someone today.

🎯 What You’ll Learn:
✅ Lead Yourself Before You Lead Others
✅ Kindness Is Investment, Not Weakness
✅ Cash Never Lies

⏱️Timestamps:
[00:02] Kindness, Math & Change
[00:05] The Red Helicopter Story
[00:09] Helicopter Over Airplane
[00:11] Accounting Isn't Math
[00:17] Kindness In The C-Suite
[00:21] Lead Yourself First

🤝Connect with James Rhee:
💥Web: https://www.redhelicopter.com/
💥LinkedIn: https://www.linkedin.com/in/jamescharlesrhee/
💥Book: https://www.harpercollins.com/products/red-helicoptera-parable-for-our-times-james-rhee?variant=41080740970530

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#[tag]
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
https://podcast.feedspot.com/small_business_marketing_podcasts/
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30min
August 07, 2026You Don't Need Money to Change the World | Cathryn from Growing Good
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
What if the biggest obstacle to doing good in the world isn't a lack of heart — it's a lack of a plan? This week, Steve sits down with Cathryn, founder of Growing Good, who has spent her entire career helping nonprofits and mission-driven companies turn good intentions into lasting impact.
Cathryn calls herself a "recovering academic and accidental consultant" — and the story of how a single pandemic-era phone call launched a company (and a $500 million cancer research initiative) is worth the listen alone.
In this episode, you'll learn:
Why "social good" is bigger than writing a check — and four ways you can make an impact starting today, without spending a dollar
The uncomfortable truth about why so many nonprofits collapse within a year
How to tell if a company's mission is real or just performative — and what it takes to build one that survives controversy
What Nobel laureates, A-list celebrities, and billionaire entrepreneurs all have in common
The one misconception about nonprofit work Cathryn is on a mission to change
PS: Steve's own church has quietly funded thousands of wells in Africa just by collecting plastic water bottles for over a decade — proof that "planting seeds of good" doesn't require a big budget, just consistency and heart. This episode will have you rethinking what your own contribution could look like.
CTA: Ready to grow more good? Visit Cathryn at growinggoodinc.com — and yes, that's her real personal email on the site, no AI auto-responders. Then subscribe to Doing Business with a Servant's Heart so you never miss an episode, and grab your "Servant's Heart" gear to spread the message.

🎯 What You’ll Learn:
✅ Give Without Spending a Dime
✅ A Nonprofit Is Still a Business
✅ Mission Falls Apart When It's Performative

⏱️Timestamps:
[00:01] Welcome & Growing Good
[00:03] What Social Good Means
[00:05] Give Without Money
[00:10] Lessons From The Top
[00:16] Run It Like A Business
[00:20] Real vs. Performative

🤝Connect with Dr. Cathryn Dhanatya:
💥Web: https://www.growinggoodinc.com/
💥LinkedIn: https://www.linkedin.com/in/cathryn-dhanatya/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#SocialGood #PurposeDriven #Empowerment
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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28min
August 05, 2026Great Leaders Are Made, Not Born: Vanessa Judelman
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
Most people are handed a leadership title but never actually taught how to lead. In this episode, leadership coach Vanessa strips 20+ years of experience down to something simple: leadership is learnable — like a sport — and the leaders who grow are the ones who choose a growth mindset over a fixed one.
Here's what Steve and Vanessa unpack:
The three pillars that make leadership less overwhelming: know yourself, manage your team, lead your business
Why 95% of leaders avoid giving constructive feedback — and the simple shift that makes it about facts, not feelings
The six passages of leadership, and why every promotion is really a brand-new job
How your greatest strengths become weaknesses when you overuse them
Why "you don't need the answers, you need the questions" is the most freeing thing a leader can hear
PS: One line from Vanessa stuck with me — a CEO she coached kept reading a stack of books right up to the day he retired. That learning mindset never turns off. If you've ever felt "behind" as a leader, you're not behind. You just haven't been taught yet. That's a fixable problem.
CTA: Listen to the full episode, then head to yourleadershipresources.com to take Vanessa's leadership assessment. And if this served you, share it with one leader who needs to hear it — that's how we serve before we sell.

🎯 What You’ll Learn:
✅ Mindset Is a Choice
✅ Every Promotion Is a New Job
✅ Let Go to Lead

⏱️Timestamps:
[00:02] Mindset Beats Everything
[00:04] The Three Pillars
[00:06] Why Feedback Feels Scary
[00:12] When Strengths Become Weaknesses
[00:15] The Six Leadership Passages
[00:17] Questions Over Answers

🤝Connect with Vanessa Judelman:
💥Web: https://www.mosaicpd.com/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#Leadership #GrowthMindset #HighTrustTeams
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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...more
27min
August 03, 2026The Free Talk That Made Millions: Corey Poirier
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
What if the lowest-paid talk you ever give becomes the most profitable? Five-time TEDx speaker Corey Poirier joins Steve Ramona to unpack why the free stage is often the richest one — and how the right approach to a single speaking gig can pay you for years.
In this episode, Corey opens up about building Blue Talks (Business, Life, Universe), interviewing over 7,500 people, and the simple, humble mindset shifts that separate speakers who get booked from speakers who get forgotten.
Here's what you'll learn:
Why a TEDx talk can outperform a $10,000 sizzle reel — with the real numbers to prove it
The one printed form that generated 30% of Corey's paid bookings
Why "content is king, but emotional connection is queen" — and how to build that connection
The proven talk structure: up story, down story, problem, solution, call to action, vision
Why you should stop trying to be the next Tony Robbins and become the first you
The truth about the "21-day habit" myth (the real number will surprise you)
PS: Steve shares that stepping onto the speaking stage for the first time in the last six months has been a complete game changer for his life, brand, and business. This conversation is proof that serving an audience from the stage — before you ever sell — is where real impact begins.
CTA: Listen to the full episode now, then share the message. Grab a "Doing Business with a Servant's Heart" hat or t-shirt and let's change the world little by little. Catch Steve's TV show Together We Serve — Fridays at 2 PM Pacific / 5 PM Eastern on Apple TV, Roku, and more.

🎯 What You’ll Learn:
✅ Emotional Connection Beats Information
✅ Become The First You
✅ Squeeze Every Speaking Opportunity

⏱️Timestamps:
[00:02] Blue Talks Origin
[00:05] Why TEDx Pays Off
[00:09] Squeeze Every Gig
[00:13] Content vs. Emotion
[00:20] Be The First You
[00:26] The Flight Parable

🤝Connect with: Corey Poirier
💥Web: www.thisisthebook.com
💥LinkedIn: https://www.linkedin.com/in/speakercoreypoirier/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#BlueTalks #LiveEvents
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
https://podcast.feedspot.com/small_business_marketing_podcasts/
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33min
July 31, 2026Kindness Is the Way: How Culture Quietly Drives Sales | Lindsay Andreotti
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
What if the fastest way to fix your culture — and your sales — wasn't a new strategy, but kindness? In this episode, Steve Ramona sits down with Lindsay of Imagine Kindness, a leadership coach who spent her career inside the houses of leaders before hearing a different call at 55: that kindness is the way.
Lindsay shares the butterfly science behind her whole philosophy — how a caterpillar completely liquefies before "imaginal" cells find each other and build something new — and why the same is true for people and companies ready to transform.
In this conversation:
What an "imaginal" is, and why visionaries have to find one another to build a better world
How a culture of kindness supports mental health, recruiting, retention — and yes, sales
The tagline that changed how she handles conflict: Do what you mean, mean what you say, just don't say it mean
Her "kindness currency" gold coins, and the cruise-ship story that proves recognition changes behavior
Why connection beats communication — the moving story of her dad, Jack
PS: Lindsay is turning 58 this month — the same age her father, Jack, was when a stroke took his verbal speech more than 20 years ago. He's still known as a beacon of kindness. Her point lands hard: you don't need the gift of gab to change a room. Sometimes a still presence and a beaming smile say everything.
CTA: Watch or listen to the full episode, then jump into Lindsay's Kindness Crew at imaginekindness.org (and on Facebook). If even five minutes of this changes how you show up today, Steve and Lindsay will be thrilled. Don't forget Together We Serve, Fridays 2 PM Pacific / 5 PM Eastern.

🎯 What You’ll Learn:
✅ Kindness Is Love in Action
✅ Lead the Imaginals to Transform Culture
✅ Do What You Mean, Mean What You Say — Just Don't Say It Mean

⏱️Timestamps:
[00:00] Impact Starts in Your World
[02:30] The Imaginal Explained
[04:30] Hearing the Kindness Call
[08:00] How Kindness Drives Sales
[11:00] Jack: A Silent Beacon
[14:30] Kindness Currency

🤝Connect with Lindsay Andreotti
💥Web:
💥YouTube:
💥LinkedIn:
💥IG:
💥FB:
💥X:
💥TikTok:

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#OrganizationalChange #Imaginals
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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...more
26min
July 29, 2026Why the Best Realtors Work for Free (And Build Millions in the Process) | Melissa Jane Rubin
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Business Community https://www.skool.com/thebusinessnetwork
Newsletter https://doing-business-with-a-servants-heart.kit.com/steveramona

📝Description:
What if the secret to a thriving real estate career had nothing to do with closing and everything to do with caring? This week, Steve sits down with Melissa, a wildly successful luxury broker whose entire practice is built on one radical idea: never be attached to the outcome, only to serving the human in front of you.
In this conversation, you'll discover:
Why Melissa says she's "client-driven, never money-driven" — and how that paradox made her more successful, not less
The right way to choose a realtor (hint: interview them, don't let them pitch you)
How to separate the emotional side of buying a home from the financial side before you sign
Why raising $14M+ for Mount Sinai's indigent care isn't a side project — it's the whole point
The truth about "co-opetition": how competing brokers can lift each other up
The biggest myth about real estate agents, straight from someone who's lived it
Melissa also opens up about the personal losses that shaped her values — losing her mother at nine, the stepmother who taught her that love, not biology, makes a family, and starting completely over when she left fashion for real estate.
PS: Steve was so moved he half-jokingly asked for Melissa's address to crash her next dinner party. When a guest makes the host want to fly to Florida, you know it's a special one. Listen for the "your network is your net worth" moment around the halfway mark — it might reframe how you think about your own career.
CTA: If just five minutes of this changes how you serve someone today, hit subscribe and share it with a friend in real estate. Catch Steve's TV show Together We Serve Fridays at 2PM & 5PM Eastern, and grab your "Doing Business with a Servant's Heart" gear in the show notes. Let's spread this message to the world.

🎯 What You’ll Learn:
✅ Serve the human, not the sale — trust and success follow
✅ Your network is your net worth
✅ Who you are is not what you do

⏱️Timestamps:
[00:02] Client-Driven, Not Money-Driven
[00:05] How to Choose a Realtor
[00:08] Giving Back & Legacy
[00:11] Reinventing After Fashion
[00:15] Advice for New Agents
[00:20] Life's Hardest Lessons

🤝Connect with Melissa Jane Rubin:
💥Web: www.mjrgoupe.com
💥LinkedIn: www.linkedin.com/in/melissa-jane-rubin
💥IG: www.instagram.com/mjrgroupe

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags:
#RealEstateTips #ServantLeadership #ClientFirst
Free Business Community: https://www.skool.com/thebusinessnetwork
Subscribe to our Podcast Newsletter
https://doing-business-with-a-servants-heart.kit.com/628f9d5962

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Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
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26min
July 28, 2026Why Your Book Is Just a Doorstop Without This One Thing | Melanie Herschorn
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📝Description:
Most people think writing the book is the hard part. Melanie Herschorn says that's where the real work starts — and without one missing piece, your book becomes an expensive doorstop.
In this episode, book marketing strategist Melanie Herschorn joins Steve Ramona to unpack how a book actually grows a business — not by selling copies, but by making you the expert people trust before they ever pull out a credit card.
Inside this conversation:
The "magic equation" every author gets half-right (and why publishing alone does nothing)
How a book instantly raises your credibility — the "author pedestal" effect
The first question to answer before you write a single page
Why not everyone should write a book — and how to spot predatory publishing traps
Sell it or give it away? The simple rule that decides which one grows your business
How authors use podcasts and stages to borrow other people's audiences
Melanie also shares the honest story behind her own book — including the scathing review that turned out to prove her whole point.
PS: There's a moment near the end where Steve asks Melanie who she'd interview from all of history. Her answer — coming from a kid who once hated to read — is the kind of full-circle turn that reminds you why we do this show. Don't skip the last five minutes.
CTA: If you've ever said "someday I'll write a book," this is your someday. Connect with Melanie at vipbookmarketing.com, and if this episode moved the ball forward for you, subscribe to Doing Business with a Servant's Heart and share it with the one person you know who's been sitting on a book idea.

🎯 What You’ll Learn:
✅ Publishing Plus Promotion
✅A Book Builds Credibility
✅ Value Deserves To Be Paid

⏱️Timestamps:
[02:32] The Magic Equation
[04:07] Mission Before Manuscript
[07:20] Who Should Actually Write
[11:30] Beyond The Bestseller Badge
[14:00] Borrowing Other People's Audiences
[18:30] The Review That Proved Her Point

🤝Connect with Melanie Herschorn:
💥Web: https://vipbookmarketing.com/
💥Freebie: https://vipbookmarketing.com/checklist
💥LinkedIn: https://www.linkedin.com/in/melanie-herschorn/

🤝Connect with Steve Ramona:
💥Web: https://steveramona.com/
💥LinkedIn: https://www.linkedin.com/in/steveramona/
💥IG: https://www.instagram.com/bizopportunitynow/
💥Podcast: https://www.servinginbusinesspodcast.com/
💥YouTube: https://www.youtube.com/@doingbusinesswithaservantheart?sub_confirmation=1

🔖Tags: #ThoughtLeadership #BookWriting #CareerSuccess

Free Business Community: https://www.skool.com/thebusinessnetwork
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Join Me on Substack: https://podcasthost.substack.com/

Doing Business with a Servant's Heart Named Top 20 Small Business Marketing Podcast
https://podcast.feedspot.com/small_business_marketing_podcasts/
...more
26min

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