We discuss the journey to growing wealth, including the importance of entity choice and asset protection, as well as the role of business and personal insurance in financial planning for business owners. We cover a range of financial planning topics, including business and personal insurance, life and disability insurance, cash reserves and liquidity, tax planning, and long-term financial planning. The discussion emphasizes the importance of strategic financial decision-making and the protection of assets for both business owners and individuals.

Takeaways

• Growing wealth as a business owner
• Importance of entity choice and asset protection
• Importance of cyber liability insurance for businesses
• Term life insurance as a starting point for personal insurance
• The significance of cash reserves and liquidity for business owners
• The value of long-term financial planning for retirement and wealth transfer

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.

Meet the Hosts

Jake Brown is a fractional revenue executive and business coach who works with business owners and founders on marketing, sales, and growth. He has ADHD. He runs a business. He's figured out a lot of this the hard way — and talks about it openly.

• Jake on LinkedIn: linkedin.com/in/airballoon

Caleb Bogia-Curles is a Certified Financial Planner who works with ADHD entrepreneurs. He has ADHD. He runs a business. He built his entire practice around the gap between standard financial advice and the way ADHD brains actually work.

• Caleb on LinkedIn: https://www.linkedin.com/in/%F0%9F%93%88caleb-bogia-curles-cfp%C2%AE-964823b8/

Resources:

https://www.focusedfounderswealthplanning.com/process

https://airballoonadvisory.com/

https://airballoonadvisory.com/brainfrictionscore/

We delve into the challenges and complexities of getting paid in business, exploring the emotional, psychological, and operational impact of the process, highlighting the importance of clear expectations, automated systems, and recurring revenue models. The discussion emphasizes the need to externalize and automate the process to reduce the burden on individuals and ensure business success.

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.

We delve into the six clusters of executive function and the friction that arises in addressing them. The discussion provides tools for overcoming executive function friction, offering practical strategies for managing activation, focus, effort, emotion, memory, and action.

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.

We explore the challenges of post-sale crash, task switching, executive function, and work rhythms for individuals with ADHD. We delve into the impact of overselling, burnout, and the need for empathy. The podcast also emphasizes the importance of understanding work rhythms and consistency in productivity.

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.

The conversation explores the challenges of marketing with ADHD, the framework for getting work, the process of launching and rebuilding businesses, the importance of patience and consistency in marketing, the focus on customers over leads, leveraging existing relationships for business growth, and the challenge of making offers and following up. Key takeaways include the need for a different approach to marketing with ADHD and the potential for faster wins by starting with existing relationships. The conversation delves into the concept of following up as an act of kindness and the importance of consistent follow-up in business relationships. It explores the impact of thoughtful and personal follow-up strategies on client relationships and business growth.

Takeaways

• Marketing with ADHD requires a different approach
• Starting with existing relationships can lead to faster wins Following up as a kindness
• Consistent follow-up is key

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.

We explore the challenges faced by ADHD entrepreneurs in the business world. We discuss the four phases of business, highlighting the unique challenges and friction experienced in each phase.

We emphasize the importance of building wealth and the unique opportunities available to ADHD entrepreneurs in this regard.

Doing Business with ADHD is for the late-diagnosed, the self-diagnosed, and the "I've always been this way but nobody ever called it anything" crowd — business owners and founders who are finally starting to understand why the standard playbook never quite worked for them.

Hosts Jake Brown and Caleb Bogia-Curles both have ADHD and both run businesses. Their conversations are honest, a little rambly, occasionally chase a squirrel or two — and somehow still land on real, practical advice about getting clients, getting paid, managing money, and building something sustainable.

The rules weren't written for your brain. Let's change the rules.