The Unfiltered CEO

Doing Business Your Way, Choosing Ease, & Letting It Be Fucking Fun with Chrissy Mellinger


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If your business has been feeling like it’s running you instead of the other way around — this episode is the permission slip you need as we enter 2026. I’m joined by Chrissy Mellinger, a business consultant for women service providers who helps her clients run their businesses with more efficiency, more ease, and way more joy.

This conversation is allllll about remembering that you’re the adult in your business — you get to make the decisions, you get to change your mind, and you get to build a business that actually supports the life you want. AND have fun with it too!

We dive into:

  • How to make your business work for you instead of feeling like a toddler you’re chasing after

  • Setting up systems that support you in an aligned, sustainable way

  • Giving yourself permission to do business your way — and to change your mind when needed

  • My experience choosing ease and doing less after a packed season of weddings, travel, and being OOO

  • Asking yourself “what do I want?” on a regular basis — and honoring the answer

  • Choosing not to do things you hate (yes, really)

  • Letting go of end-of-year and New Year pressure and reframing how you plan

  • Living and planning in seasonal and hormonal rhythms instead of forcing energy

  • Why you’re allowed to be happy — and why your business gets to be fun

  • Building new habits slowly instead of trying to change everything at once

  • Planning content realistically and intentionally (and what to try instead of “post more”)

  • Remembering that marketing and selling are just humans connecting with humans

  • Why everything comes back to know, like, and trust — and how simple it can be

  • Doing things just because they’re fun and the importance of hobbies outside your business

  • Taking your power back as the decision-maker in your business

  • How we each approach the new year in a life-first, big-picture way

  • Using March as your “new year” and easing into growth instead of forcing January 1st

  • Being unapologetic in who you are and letting go of people-pleasing

  • Why being a business owner is the biggest personal development journey you’ll ever go on

    Connect with Chrissy on: Instagram, LinkedIn, and her website

    Get a free mini-consulting session with Chrissy to dig into one issue or pain point in your business

     

    Get content help for 2026 in Magnetic By Nature: my content support ecosystem with 3 tiers to meet you where you're at 🦋

    Inquire about brand & web design: booking February-April start dates ✨

    Grab a Design & Marketing Power Sprint to knock out your "I've been wanting to do this" business growth tasks that have been on your list for foreverrr in just 3 days! 🔥

     

    FREE RESOURCES: You know I’m here for YOU and your success, boo. And that includes offering a few different free resources to help you get there!

    1. Instagram Audit: This free audit is your chance to get personalized feedback on your profile + content — so you can stop guessing and start showing up in a way that actually feels like YOU and connects with the right people.
    2. The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say.
    3. Website Review - Ever wonder how your brand & website is doing? How it compares to others? Or what could make it better? Sign up for a free review that answers these questions and provides design & copy suggestions to increase conversions & connect with your ideal clients more effectively, plus show you how to be more authentic in your online presence.
    4. 5-Day Spark Reset Challenge - To reset your energy & mindset, refocus on your goals, & reignite your spark to show up on socials. Each day, you’ll receive an email with 3 tasks to do that can be done in 30 min or less!
    5. Sign up for our Newsletter - Where you’ll get first access to any other new resources and opportunities to work with us, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good.
    6. Check out our website for more ways to work and connect with us!

       

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      → Connect with me on Insta:

      @abbybradetich for alllll the juicy things

      @illuminessencecreations for brand & web

      @theunfilteredceopod for the podcast!

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